Skip to content
45

pink jacket

Skip it

Soft demand (-50.1% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 0Conversion 3Competition 95Returns 0Price range 93Avg price 95Brand share 95Review moat 33Quality gap 63

Competition

Incredible18%

top-5 click share — an open shelf

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Avg price

Incredible$32.10

avg listing price — sweet spot $15–$100

Price range

Great$13.58–$74.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,226.27

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$85K

$85K/yr · 1.0M searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-50.1%

90-day search growth — must beat 0% to launch

Returns

Bad13.3%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, pink jacket is a $85K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Feb–Oct–Nov. Verdict: Skip it — 45/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

pink jacket market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$96K–$128K
units × avg price
Conversion rate
0.3%
Avg BSR
#158
Page quality
0%
Prime
99%
Sponsored
81%
Out of stock
5.8%
Avg brand age
36 months
Avg seller age
167 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

78 rising

Sellers

83

Top-5 brand share

38%

Top 20: 66%

Top-5 click share

18%

Top 20: 39%

Open market

60%

  • luvamia21%
  • Vetinee6%
  • Unilexi4%
  • Wrangler Authentics4%
  • MAGCOMSEN3%
  • Kedera2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -50.1% search growth over the last 90 days.
45K35KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 4.3×

Top pink jacket search terms

  • pink jacket270K/yr
  • pink jacket for women168K/yr
  • pink denim jacket69K/yr
  • pink jean jacket55K/yr
  • pink jean jacket women24K/yr
  • hot pink jacket48K/yr
  • pink cropped jacket35K/yr
  • pink coat91K/yr
  • light pink jacket29K/yr
  • pink denim jacket women14K/yr
All search terms

Top pink jacket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2K4%$3K6%$5K8%$7K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pink jacket

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall19%

“not too tight”

Color15%

“The color is vibrant”

Quality-Overall11%

“is well made”

Weight Light8%

“Its a good lightweight jacket”

Comfort-Overall7%

“So comfortable”

Soft Feel5%

“Soft and warm”

Warmth4%

“it kept her warm enough”

Value For Money3%

“Affordable”

Advertised Vs Actual Product2%

“and As Described”

Stretchability/Expandability/Elasticity2%

“the material is slightly stretchy with a flattering fit”

What buyers complain about

Size-Overall22%

“the fit was not flattering”

Color10%

“the color is just a bit off for me”

Quality-Overall5%

“Poor quality”

Thickness4%

“VERY thin”

Material Quality4%

“The material feels a bit cheap”

Shape/Style3%

“Not Shaped Correctly”

Thin3%

“Thin material”

Smell2%

“it reeked of someone elses perfume”

Stitch/Finish/Polish2%

“the stitching is incredibly sloppy”

Weight Light2%

“It's really lightweight doesn't hold its shape”

Top return reasons

Size-Overall45%
Color14%
Material Quality5%
Sleeve Fit5%
Chest Fit5%
Length4%
Thin4%
Shoulder Fit3%
Waist Fit2%
Advertised Vs Actual Product2%

Common questions

Is pink jacket profitable to sell on Amazon United States?
The niche generates $85K/yr across 146 tracked products. 1 of 45 products launched in the last 360 days are still selling. 90-day search growth is -50.1%. Flapen's verdict: Skip it (45/100).
How competitive is the pink jacket niche?
78 brands and 83 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 38% of demand.
What do buyers complain about in pink jacket?
Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 13.3% — above our launch gate.
When does demand for pink jacket peak?
Demand peaks in Feb–Oct–Nov; the busiest month runs 4.3× the quietest.
What does it cost to enter the pink jacket niche?
Listings span $13.58–$74.64; the average listing price is $32.10 (sweet spot $15–$100). The average incumbent carries 3,226 reviews — the moat a new listing must climb.