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pink hoodie

Skip it

Soft demand (-66.7% this quarter) — this niche doesn't clear our bar today.

Market size 30Growth 0Conversion 5Competition 97Returns 11Price range 84Avg price 95Brand share 88Review moat 20Quality gap 60

Competition

Incredible14%

top-5 click share — an open shelf

Avg price

Incredible$23.78

avg listing price — sweet spot $15–$100

Brand share

Great47%

top-5 brand share — no brand owns this niche

Price range

Great$7.94–$57.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$133K

$133K/yr · 1.3M searches

Review moat

Bad12,753.96

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.8%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-66.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, pink hoodie is a $133K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

pink hoodie market data

Units sold / yr
10K–13K
avg 0–100/product
Revenue / yr
$238K–$297K
units × avg price
Conversion rate
0.4%
Avg BSR
#666
Page quality
0%
Prime
96%
Sponsored
87%
Out of stock
5.1%
Avg brand age
33 months
Avg seller age
150 days

Competition & brand share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

Brands

63 rising

Sellers

104

Top-5 brand share

47%

Top 20: 80%

Top-5 click share

14%

Top 20: 33%

Open market

49%

  • Amazon Essentials23%
  • Hanes8%
  • onlypuff6%
  • Cloud Essentials5%
  • PRETTYGARDEN5%
  • Dnzzs4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -66.7% search growth over the last 90 days.
50K30KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 8.2×

Top pink hoodie search terms

  • pink sweatshirt391K/yr
  • pink zip up hoodie103K/yr
  • pink hoodie women175K/yr
  • pink hoodie men84K/yr
  • hot pink hoodie65K/yr
  • light pink hoodie74K/yr
  • pink sweatshirt for woman111K/yr
  • pink hoodies42K/yr
  • mens pink hoodie39K/yr
  • hoodie pink22K/yr
All search terms

Top pink hoodie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$5K6%$8K8%$11K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pink hoodie

What buyers praise and complain about, mined from review topics.

What buyers love

Color15%

“Color is pretty”

Size-Overall13%

“Fits great”

Soft Feel12%

“Comfy and Soft”

Comfort-Overall10%

“So comfortable”

Quality-Overall10%

“Good quality and true to size”

Warmth7%

“Nice and warm”

Weight Light4%

“Lightweight and comfortable”

Value For Money3%

“Well worth the money”

Thickness3%

“I like the thickness of the jacket as it gives you something thats very light when you dont want a heavy sweatshirt”

Material Quality3%

“soft material”

What buyers complain about

Size-Overall23%

“RUns very small”

Color8%

“I am SO disappointed in the color”

Quality-Overall6%

“Poor quality control”

Material Quality6%

“CHEAP MATERIAL”

Thickness3%

“SUPER thick and ran a little small”

Thin3%

“Thin material”

Wrinkles2%

“Wrinkles”

Advertised Vs Actual Product2%

“Does not look like the picture”

Pilling/Linting1%

“Extreme pilling after just one wash”

Hard Feel1%

“It isnt very soft”

Top return reasons

Size-Overall48%
Color12%
Thin6%
Material Quality6%
Sleeve Fit3%
Length3%
Chest Fit2%
Waist Fit2%
Advertised Vs Actual Product2%
Shoulder Fit1%

Common questions

Is pink hoodie profitable to sell on Amazon United States?
The niche generates $133K/yr across 191 tracked products. 0 of 23 products launched in the last 360 days are still selling. 90-day search growth is -66.7%. Flapen's verdict: Skip it (45/100).
How competitive is the pink hoodie niche?
63 brands and 104 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in pink hoodie?
Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 8.8% — above our launch gate.
When does demand for pink hoodie peak?
Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 8.2× the quietest.
What does it cost to enter the pink hoodie niche?
Listings span $7.94–$57.08; the average listing price is $23.78 (sweet spot $15–$100). The average incumbent carries 12,754 reviews — the moat a new listing must climb.