Is Pink Headband profitable to sell on Amazon United States?

Flapen scores Pink Headband 35 out of 100 on Amazon United States, a Fail. Shoppers spend $169K a year across 10 tracked products. Search demand grew -21.9% in the last 90 days.

How competitive is the Pink Headband niche on Amazon United States?

10 brands and 13 sellers compete in Pink Headband on Amazon United States. The top 5 Pink Headband products take 83% of clicks, and the top 5 brands take 83%.

What do buyers complain about in Pink Headband?

Pink Headband buyers on Amazon United States complain most about Size-Overall, Quality-Overall, and Thickness. An estimated 1.7% of orders come back.

When does demand for Pink Headband peak?

Search demand for Pink Headband on Amazon United States peaks in Feb–Oct, and the busiest month runs 4.1× the quietest.

What does it cost to enter the Pink Headband niche?

Pink Headband sells for $7.91 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $5.98 to $13.93. The average product has 3,148 reviews, the count a new listing must catch up to.

Pink Headband

Fail

Prices span $5.98–$13.93, mostly outside the sweet spot, so Pink Headband is a Fail.

Flapen Score: 35
35 / 100Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size: $169K/yr610K searches / yr
90-day growth: -21.9%search demand this quarter
Competition: 83%top-5 click share · 10 brands · 13 sellers

Flapen Score

Pink Headband against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pink Headband is stronger. Inside it, weaker.

35Fail

This niche Category average

See the method

Market

The Pink Headband market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Headband 610K times last year and spent an estimated $169K. The top 5 brands take 83% of clicks. Demand peaks in Feb–Oct. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 610K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months: 610K
Growth, 90 days vs prior 90: -21.9%
Conversion, latest week: 3.5%
Market size, estimated: $169Ka year
Peak month: October4.1× the quietest month
Top search term: pink headband334K searches a year

02 · Price

A sale here is worth $7.91.

Listings sell for $7.91 on average, from $5.98 to $13.93. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $7.91 that is $6K to $8K a year per listing.

Average price: $7.91under the $15 to $100 sweet spot
Price range: $5.98–$13.93
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 25K–30K
Units per listing a year: 750–1,000
Revenue per listing a year: $6K–$8K
Returns: 1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #545 within Sport Headbands. It carries 3,148 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #545in Sport Headbands
Average rating: 4.33 starsAmazon United States average 4.42 stars
Average reviews: 3,148per listing
Listings tracked: 10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 34 months

Products

Top Pink Headband products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

12%

Brand 143%
Brand 214%
Brand 311%
Brand 48%
Brand 57%
Brand 65%
Open — no brand owns it (4 brands, 12%)

Demand

Pink Headband search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb, Oct · busiest ÷ quietest = 4.1×

Search terms

Top Pink Headband search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

pink headband334K/yr -22.5%1.5% conv.
hot pink headband48K/yr +1.5%0.5% conv.
pink headbands30K/yr -21.6%0.9% conv.
pink headband for women54K/yr -43.6%0.9% conv.
light pink headband31K/yr -26.2%0.9% conv.
pink head band23K/yr -19.7%1.4% conv.
pink headbands for women10K/yr +13.8%0.5% conv.
pink headband girls13K/yr -30.7%0.0% conv.
headband pink9K/yr -6.3%0.8% conv.
pink hair band10K/yr +2.7%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Pink Headband

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Color”

15%of negative reviews mention “Size-Overall”

1.7%of orders come back

“dont fit well at all”

A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

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FAQ

Common Pink Headband questions

Answered from the same tracked data.

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