Is pink dress shirt profitable to sell on Amazon United States?

The niche generates $41K/yr across 64 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is +0.5%. Flapen's verdict: Skip it (40/100).

How competitive is the pink dress shirt niche?

21 brands and 25 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 72% of demand.

What do buyers complain about in pink dress shirt?

Top complaints mined from reviews: Size-Overall, Wrinkles, Advertised Vs Actual Product. The return rate is 12.3% — above our launch gate.

When does demand for pink dress shirt peak?

Demand peaks in Apr–Oct; the busiest month runs 3.1× the quietest.

What does it cost to enter the pink dress shirt niche?

Listings span $10.53–$36.14; the average listing price is $20.57 (sweet spot $15–$100). The average incumbent carries 3,418 reviews — the moat a new listing must climb.

pink dress shirt

Skip it

High returns (12.3%) — this niche doesn't clear our bar today.

Avg price

Great$20.57

avg listing price — sweet spot $15–$100

Competition

Great31%

top-5 click share — an open shelf

Price range

Great$10.53–$36.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,418.42

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+0.5%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$41K

$41K/yr · 180K searches

Returns

Bad12.3%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, pink dress shirt is a $41K/yr Amazon United States market (180K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Apr–Oct. Verdict: Skip it — 40/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

pink dress shirt market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $41K–$51K; units × avg price
Conversion rate: 1.1%
Avg BSR: #176
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 1.1%
Avg brand age: 35 months
Avg seller age: 172 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

21 flat

Sellers

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

31%

Top 20: 62%

Open market

23%

COOFANDY24%
Alimens & Gentle19%
J.VER15%
Lumilk8%
Lusead6%
JEMITOP5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.5% search growth over the last 90 days.

Peak months: Apr, Oct · busiest ÷ quietest = 3.1×

Open Trend

Top pink dress shirt search terms

pink dress shirt40K/yr -2.6%0.4% conv.
pink linen shirt men15K/yr +91.3%1.3% conv.
light pink dress shirt for men15K/yr +1.9%1.4% conv.
light pink mens dress shirt13K/yr -3.4%1.2% conv.
mens light pink dress shirt9K/yr -1.9%1.4% conv.
mens pink linen shirt7K/yr +118.6%1.4% conv.
mens pink dress shirts10K/yr -4.6%0.6% conv.
hot pink mens dress shirt10K/yr -17.6%1.1% conv.
light pink button down shirt men10K/yr -4.1%1.1% conv.
pink long sleeve shirt men16K/yr -34.3%0.6% conv.

All search terms

Top pink dress shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Alimens & Gentle Mens Dress Shirts Long Sleeve Wrinkle-Free Stretch Shirts Solid Formal Button Down Shirt with Pocket Pink

Alimens & Gentle$15.744.4★10,059 rev

Lusead Pink Dress Shirts for Men Valentines Day Long Sleeve Satin Wrinkle Free Stretch Slim fit Formal Button Up Shirt Men

Lusead$16.474.6★3,144 rev

J.VER Mens Dress Shirts Solid Long Sleeve Stretch Wrinkle-Free Formal Shirt Business Casual Button Down Shirts Pink Large

J.VER$19.794.5★7,626 rev

Alimens & Gentle Pink Dress Shirt for Men Regular Fit Stretch Stain Shield Long Sleeve Solid Party Wedding Button Down Shirts Pink Large

Alimens & Gentle$17.454.5★6,798 rev

COOFANDY Mens Beach Shirts Short Sleeve Resort Wear Shirts Button Up Shirt Pink

COOFANDY$22.484.3★1,482 rev

Newest

by launch date

Kenneth Cole Unlisted Mens Dress Shirt Slim Fit Solid Pink 16-16.5 Neck 34-35 Sleeve

Kenneth Cole$17.6914,457 rev

3mo ago

Lumilk Men Short Sleeve Dress Shirt Stretch Solid Casual Button Down Shirts with Pocket Regular Fit Pink S

Lumilk$16.0551 rev

6mo ago

COOFANDY Mens Button Down Casual Shirts Long Sleeve Beach Shirt Cotton Summer Shirts Regular Fit Vacation Shirt Pink

COOFANDY$24.51207 rev

8mo ago

COOFANDY Mens Pure Cotton Shirt Short Sleeve Casual Button Down Shirt Summer Cruise Holiday Shirts Pink

COOFANDY$21.31266 rev

8mo ago

Mens Oxford Dress Shirt Short Sleeve Button Down Shirts Business Casual with Chest Pocket for Gifts Blush Pink

Telotol$19.46458 rev

1y ago

What buyers say about pink dress shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“fit is flattering”

Color13%

“I love the color”

Comfort-Overall9%

“Very comfortable”

Quality-Overall8%

“It was well made”

Material Quality7%

“Comfortable material”

Wrinkle5%

“Didn't even wrinkle badly in the clothes basket after drying”

Soft Feel5%

“Looks and feels good”

Value For Money3%

“Great value for the price”

Weight Light2%

“Lightweight shirt - good for summer”

Design-Overall2%

“The short sleeve design is stylish and modern”

What buyers complain about

Size-Overall17%

“big”

Wrinkles12%

“Very wrinkled”

Advertised Vs Actual Product9%

“Looks nothing like the picture”

Color5%

“The color was a bit lighter than the photo”

Value For Money4%

“Not worth the purchase”

Waist Fit4%

“Small around waist”

Smell4%

“the smell still won't come out”

Quality-Overall3%

“The quality of this shirt is terrible”

Brightness/Shine/Glow2%

“CHEAP SHINY”

Material Quality2%

“Material was awful”

Top return reasons

Size-Overall44%

Color11%

Material Quality7%

Chest Fit7%

Sleeve Fit4%

Length4%

Shoulder Fit3%

Thin3%

Waist Fit2%

Advertised Vs Actual Product2%

Common questions

Is pink dress shirt profitable to sell on Amazon United States?: The niche generates $41K/yr across 64 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is +0.5%. Flapen's verdict: Skip it (40/100).
How competitive is the pink dress shirt niche?: 21 brands and 25 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in pink dress shirt?: Top complaints mined from reviews: Size-Overall, Wrinkles, Advertised Vs Actual Product. The return rate is 12.3% — above our launch gate.
When does demand for pink dress shirt peak?: Demand peaks in Apr–Oct; the busiest month runs 3.1× the quietest.
What does it cost to enter the pink dress shirt niche?: Listings span $10.53–$36.14; the average listing price is $20.57 (sweet spot $15–$100). The average incumbent carries 3,418 reviews — the moat a new listing must climb.