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Pink Converse

Fail

Buyers convert on only 0.2% of searches, so Pink Converse is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$114K/yr1.4M searches / yr
90-day growth
-14.7%search demand this quarter
Competition
8%top-5 click share · 117 brands · 292 sellers

Flapen Score

Pink Converse against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pink Converse is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Converse market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Converse 1.4M times last year and spent an estimated $114K. The top 5 brands take 22% of clicks. Demand peaks in Mar–Apr. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-14.7%
Conversion, latest week
0.2%
Market size, estimated
$114Ka year
Peak month
April2.2× the quietest month
Top search term
pink flats242K searches a year

02 · Price

A sale here is worth $35.96.

Listings sell for $35.96 on average, from $10.46 to $151.22. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $35.96 that is $0 to $4K a year per listing.

Average price
$35.96inside the $15 to $100 sweet spot
Price range
$10.46–$151.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
10.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #237 within Athletic. It carries 6,584 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
99%
Out of stock, average day
5.8%
Average rank
#237in Athletic
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
6,584per listing
Listings tracked
315

04 · Newcomers

18 of last year's 90 launches cleared the first-year sales bar.

90 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
90
Successful launches
18Amazon's first-year sales bar
Average brand age
35 months

Products

Top Pink Converse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 8% of clicks. An open shelf where new products get seen.

Brands

117 rising

Sellers

292

Top-5 brand share

22%

Top 20: 53%

Top-5 click share

8%

Top 20: 23%

Open market

79%

  • Brand 17%
  • Brand 24%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

Pink Converse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 2.2×

Search terms

Top Pink Converse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink flats242K/yr
  • pink sneakers211K/yr
  • pink ballet flats150K/yr
  • pink tennis shoes174K/yr
  • pink flats for women57K/yr
  • pink flats shoes women103K/yr
  • pink running shoes59K/yr
  • hot pink sneakers for women63K/yr
  • hot pink flats44K/yr
  • hot pink sneakers39K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Converse

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Comfort-Overall”
29%of negative reviews mention “Size-Overall”
10.8%of orders come back
“laces were too short”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pink Converse questions

Answered from the same tracked data.