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Pink Coats for Women

Fail

Shoppers spend an estimated $0 a year here, so Pink Coats for Women is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$0/yr336K searches / yr
90-day growth
-79.7%search demand this quarter
Competition
15%top-5 click share · 64 brands · 66 sellers

Flapen Score

Pink Coats for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pink Coats for Women is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Coats for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Coats for Women 336K times last year and spent an estimated $0. The top 5 brands take 37% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 336K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -79.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
336K
Growth, 90 days vs prior 90
-79.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December14.2× the quietest month
Top search term
pink puffer35K searches a year

02 · Price

A sale here is worth $48.88.

Listings sell for $48.88 on average, from $25.80 to $100.87. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $48.88 that is $0 to $5K a year per listing.

Average price
$48.88inside the $15 to $100 sweet spot
Price range
$25.80–$100.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
18.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #1,394 within Coats, Jackets & Vests. It carries 1,457 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
98%
Out of stock, average day
11.4%
Average rank
#1,394in Coats, Jackets & Vests
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
1,457per listing
Listings tracked
138

04 · Newcomers

1 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Pink Coats for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

64 rising

Sellers

66

Top-5 brand share

37%

Top 20: 80%

Top-5 click share

15%

Top 20: 44%

Open market

58%

  • Brand 18%
  • Brand 28%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Pink Coats for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 14.2×

Search terms

Top Pink Coats for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink puffer35K/yr
  • pink trench coats for women26K/yr
  • pink puffer jacket56K/yr
  • pink trench coat19K/yr
  • pink winter coat40K/yr
  • pink puffer jacket women20K/yr
  • hot pink coat12K/yr
  • pink pea coat9K/yr
  • pink winter jacket12K/yr
  • pink wool coat10K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Coats for Women

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
12%of negative reviews mention “Size-Overall”
18.9%of orders come back
“Too tight around the hips”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Pink Coats for Women questions

Answered from the same tracked data.