Pink and Blue Dress

Shoppers searched for this 569K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

569K

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

0.1%

Market size, estimated

$29Ka year

Peak month

July3.1× the quietest month

Top search term

pink and blue dress138K searches a year

Listings sell for $33.65 on average, from $6.38 to $54.60. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $33.65 that is $0 to $3K a year per listing.

Average price

$33.65inside the $15 to $100 sweet spot

Price range

$6.38–$54.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

22.7%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #4,889 within Dresses. It carries 2,337 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

98%

Out of stock, average day

3.3%

Average rank

#4,889in Dresses

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

2,337per listing

Listings tracked

145

30 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months