pinhead costume
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$44.84avg listing price — sweet spot $15–$100
Review moat
Great134.6avg incumbent reviews — the moat a new listing must climb
Price range
Great$12.82–$93.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+42.5%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Returns
Bad8.4%return rate — above 5% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$5K$5K/yr · 59K searches
According to Flapen's Amazon United States niche tracking, pinhead costume is a $5K/yr Amazon United States market (59K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
pinhead costume market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $11K–$22K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #10,639
- Page quality
- 0%
- Prime
- 73%
- Sponsored
- 73%
- Out of stock
- 15.8%
- Avg brand age
- 52 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
25
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
16%
- Ghoulish Productions50%
- Oiefeen11%
- MEOWCOS.COM6%
- ESMGVAR6%
- Wolancy6%
- BITSEACOCO4%
- Open — no brand owns it (6 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — +42.5% search growth over the last 90 days.Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 31.3×
Top pinhead costume search terms
- pinhead costume22K/yr
- pinhead mask11K/yr
- hellraiser costume15K/yr
- hellraiser mask6K/yr
- pin head costume5K/yr
Top pinhead costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ghoulish Productions Mens Monster Horror Hellraiser III Pinhead Mask Halloween Costume Accessory
Ghoulish Productions$62.924.4★181 rev
Ghoulish Productions Mens Monster Horror Hellraiser III Pinhead Mask Halloween Costume Accessory
Ghoulish Productions$81.764.1★33 rev
Oiefeen Mens Gothic Steampunk Long Coat Medieval Hooded Cloak Trench Coat for Halloween Cosplay(Black XL)
Oiefeen$52.544.2★121 rev
Grupo REV Pinhead Costume Scary Cenobite
Ghoulish Productions$93.533.8★24 rev
MEOWCOS Womens Bodycon Dress Gothic Hollow Chest Slit Party Dress Cute Cocktail Maxi Dress
MEOWCOS.COM$44.444.0★23 rev
Newest
by launch date
Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Coffee Brown)
CosInStyle$20.00174 rev
WonShak Tunic Hooded Robe Monk Priest Black Cloak Halloween Costume Knight Hood Cape Men Renaissance Wizard Robe Large
WonShak$12.82174 rev
MEOWCOS Womens Bodycon Dress Gothic Hollow Chest Slit Party Dress Cute Cocktail Maxi Dress
MEOWCOS.COM$44.4423 rev
TREETDOBV Scary Pinhead Halloween Mask Horror Mask Halloween Cosplay Costume Accessory White Scary Full Head Latex Mask
TREETDOBV$21.831 rev
SUPLEAP Mens Gothic Victorian Renaissance Tailcoat Steampunk Jacket Frock Coat (Black XX-Large)
SUPLEAP$57.45129 rev
Trending
90-day click momentum
Crubelon Men Steampunk Tailcoat Jacket Gothic Medieval Victorian Frock Coat (Black Small)
Crubelon$51.574.4★
SUPLEAP Mens Gothic Victorian Renaissance Tailcoat Steampunk Jacket Frock Coat (Black XX-Large)
SUPLEAP$57.454.7★
WonShak Tunic Hooded Robe Monk Priest Black Cloak Halloween Costume Knight Hood Cape Men Renaissance Wizard Robe Large
WonShak$12.824.2★
TREETDOBV Scary Pinhead Halloween Mask Horror Mask Halloween Cosplay Costume Accessory White Scary Full Head Latex Mask
TREETDOBV$21.834.0★
Oiefeen Mens Gothic Steampunk Long Coat Medieval Hooded Cloak Trench Coat for Halloween Cosplay(Black XL)
Oiefeen$52.544.2★
What buyers say about pinhead costume
What buyers praise and complain about, mined from review topics.What buyers love
“Way Better Than I Expected”
“Good puzzle to keep a kid busy for awhile”
“Super breathable and the perfect color for what I needed”
“that it was super affordable”
“The sizing, color and design are accurate,”
“It has a good weight to it”
“Great quality and made an awesome gift”
“I am very please with the stitching, lining, fabric and everything”
“The fabric is nice”
“it's not flimsy or icky either”
What buyers complain about
“Its a little tight”
“Cheap fabric”
“The only problem I have with it is it doesnt lay very flat in the back”
“it just looks like a very cheap costume, especially for the price”
Top return reasons
Common questions
- Is pinhead costume profitable to sell on Amazon United States?
- The niche generates $5K/yr across 15 tracked products. 90-day search growth is +42.5%. Flapen's verdict: Skip it (43/100).
- How competitive is the pinhead costume niche?
- 12 brands and 25 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in pinhead costume?
- Top complaints mined from reviews: Size-Overall, Material Quality, Shape/Style. The return rate is 8.4% — above our launch gate.
- When does demand for pinhead costume peak?
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 31.3× the quietest.
- What does it cost to enter the pinhead costume niche?
- Listings span $12.82–$93.53; the average listing price is $44.84 (sweet spot $15–$100). The average incumbent carries 135 reviews — the moat a new listing must climb.