Pilot Hat

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-0.3%

Conversion, latest week

3.5%

Market size, estimated

$77Ka year

Peak month

October4.2× the quietest month

Top search term

pilot hat79K searches a year

Listings sell for $18.96 on average, from $9.20 to $41.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $18.96 that is $0 to $2K a year per listing.

Average price

$18.96inside the $15 to $100 sweet spot

Price range

$9.20–$41.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.9%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #1,828 within Accessories. It carries 213 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

12.6%

Average rank

#1,828in Accessories

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

213per listing

Listings tracked

34

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months