Pilates Gifts

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

176K

Growth, 90 days vs prior 90

+3.7%

Conversion, latest week

2.6%

Market size, estimated

$54Ka year

Peak month

December9.3× the quietest month

Top search term

pilates gifts for women56K searches a year

Listings sell for $12.07 on average, from $6.98 to $19.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $12.07 that is $0 to $1K a year per listing.

Average price

$12.07under the $15 to $100 sweet spot

Price range

$6.98–$19.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #814 within Yoga. It carries 2,462 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#814in Yoga

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

2,462per listing

Listings tracked

30

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

27 months