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Pi Beta Phi

Fail

Demand is soft, at -68.8% this quarter, so Pi Beta Phi is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$21K/yr74K searches / yr
90-day growth
-68.8%search demand this quarter
Competition
79%top-5 click share · 6 brands · 8 sellers

Flapen Score

Pi Beta Phi against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pi Beta Phi is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pi Beta Phi market on Amazon at a glance

Shoppers on Amazon United States searched for Pi Beta Phi 74K times last year and spent an estimated $21K. The top 5 brands take 98% of clicks. Demand peaks in Feb–Aug–Sep–Oct. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -68.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-68.8%
Conversion, latest week
1.3%
Market size, estimated
$21Ka year
Peak month
September11.5× the quietest month
Top search term
pi beta phi28K searches a year

02 · Price

A sale here is worth $21.83.

Listings sell for $21.83 on average, from $8.00 to $57.47. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.83 that is $0 to $2K a year per listing.

Average price
$21.83inside the $15 to $100 sweet spot
Price range
$8.00–$57.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #179,538 within Bracelets. It carries 703 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
69%
Out of stock, average day
0.0%
Average rank
#179,538in Bracelets
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
703per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Pi Beta Phi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 27%
  • Brand 36%
  • Brand 44%
  • Brand 52%
  • Brand 62%

Demand

Pi Beta Phi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Aug, Sep, Oct · busiest ÷ quietest = 11.5×

Search terms

Top Pi Beta Phi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pi beta phi28K/yr
  • pi beta phi merch20K/yr
  • pi phi12K/yr
  • pi phi merch15K/yr

Reviews and returns

What reviews say buyers love and hate about Pi Beta Phi

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
50%of negative reviews mention “Size-Overall”
2.0%of orders come back
“It's so so so small”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Pi Beta Phi questions

Answered from the same tracked data.