pi beta phi
Skip itSoft demand (-68.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.83avg listing price — sweet spot $15–$100
Price range
Great$8.00–$57.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Review moat
Good703.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
Market size
Bad$21K$21K/yr · 74K searches
Growth
Bad-68.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, pi beta phi is a $21K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Feb–Aug–Sep–Oct. Verdict: Skip it — 28/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
pi beta phi market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $44K–$55K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #179,538
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 38%
- Out of stock
- 0.0%
- Avg brand age
- 58 months
- Avg seller age
- 202 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
8
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Sorority Shop79%
- Greekgear7%
- Go Greek Chic6%
- MEVECCO4%
- Baydurcan2%
- Desert Cactus2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -68.8% search growth over the last 90 days.Peak months: Feb, Aug, Sep, Oct · busiest ÷ quietest = 11.5×
Top pi beta phi search terms
- pi beta phi28K/yr
- pi beta phi merch20K/yr
- pi phi12K/yr
- pi phi merch15K/yr
Top pi beta phi products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sorority Shop Pi Beta Phi Bracelet Glass Bead Bracelet with PBP Name Beads Greek Sorority Jewelry for Big Little Sorority Gifts
Sorority Shop$14.904.8★11 rev
Sorority Shop Pi Beta Phi Fuzzy Slippers Women (Medium numeric_7)
Sorority Shop$36.764.1★7 rev
Sorority Shop Pi Beta Phi Koala Pouch - Retro Design Card Holder For Phone Case- Phone Wallet Stick On - Ultra-Thin and Lightweight Phone Case Wallet - Holds Cards and Cash
Sorority Shop$8.944.0★34 rev
Greekgear Pi Beta Phi Lettered Crewneck Medium Light Pink
Greekgear$57.473.7★10 rev
MEVECCO Gold Angel Wings Pendant Necklace 18K Gold Filled Dainty Minimalist for Women
MEVECCO$12.034.4★464 rev
Newest
by launch date
Sorority Shop Pi Beta Phi Car Decal Sticker- Greek Letters Design Officially Licensed Pi Beta Phi Sorority Window Sticker
Sorority Shop$8.0010 rev
Sorority Shop Pi Beta Phi Bracelet Glass Bead Bracelet with PBP Name Beads Greek Sorority Jewelry for Big Little Sorority Gifts
Sorority Shop$14.9011 rev
Sorority Shop Pi Beta Phi Fuzzy Slippers Women (Medium numeric_7)
Sorority Shop$36.767 rev
Pi Beta Phi - Sticker Sheet - Teddy Bears and Sisterhood Love Theme
Sorority Shop$9.990 rev
Greekgear Womens Pi Beta Phi Lettered Thigh Sweatpants Medium Sports Grey
Greekgear$39.931 rev
Trending
90-day click momentum
Go Greek Chic Pi Beta Phi Mom Shirt - Sorority Pocket Tee - Merch for Women (X-Large) Pink
Go Greek Chic$28.525.0★
Go Greek Chic Pi Beta Phi Mom Shirt - Sorority Pocket Tee - Merch for Women (Large) Pink
Go Greek Chic$28.365.0★
Pi Beta Phi - Sticker Sheet - Teddy Bears and Sisterhood Love Theme
Sorority Shop$9.990.0★
Sorority Shop Pi Beta Phi Fuzzy Slippers Women (Medium numeric_7)
Sorority Shop$36.764.1★
Greekgear Pi Beta Phi Lettered Crewneck Medium Light Pink
Greekgear$57.473.7★
What buyers say about pi beta phi
What buyers praise and complain about, mined from review topics.What buyers love
“10/10 value for money”
“is exactly as advertised”
“is still really pretty”
“does not look cheap at all”
“nice dainty size”
“I definitely think this would make a great gift”
“The material is fine”
“Dainty and well designed, I definitely think this would make a great gift”
“so cute and didnt rust”
“Well-made, real metal, etc”
What buyers complain about
“It's so so so small”
Top return reasons
Common questions
- Is pi beta phi profitable to sell on Amazon United States?
- The niche generates $21K/yr across 13 tracked products. 90-day search growth is -68.8%. Flapen's verdict: Skip it (28/100).
- How competitive is the pi beta phi niche?
- 6 brands and 8 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in pi beta phi?
- Top complaints mined from reviews: Size-Overall. The return rate is 2.0%.
- When does demand for pi beta phi peak?
- Demand peaks in Feb–Aug–Sep–Oct; the busiest month runs 11.5× the quietest.
- What does it cost to enter the pi beta phi niche?
- Listings span $8.00–$57.47; the average listing price is $21.83 (sweet spot $15–$100). The average incumbent carries 703 reviews — the moat a new listing must climb.