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Peter Pan Costume for Boys

Fail

An estimated 11.4% of orders come back, so Peter Pan Costume for Boys is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$24K/yr71K searches / yr
90-day growth
-12.0%search demand this quarter
Competition
42%top-5 click share · 17 brands · 45 sellers

Flapen Score

Peter Pan Costume for Boys against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Peter Pan Costume for Boys is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peter Pan Costume for Boys market on Amazon at a glance

Shoppers on Amazon United States searched for Peter Pan Costume for Boys 71K times last year and spent an estimated $24K. The top 5 brands take 76% of clicks. Demand peaks in Sep–Oct. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-12.0%
Conversion, latest week
1.2%
Market size, estimated
$24Ka year
Peak month
October39.1× the quietest month
Top search term
peter pan costume kids47K searches a year

02 · Price

A sale here is worth $27.63.

Listings sell for $27.63 on average, from $12.23 to $57.11. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $27.63 that is $0 to $3K a year per listing.

Average price
$27.63inside the $15 to $100 sweet spot
Price range
$12.23–$57.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
11.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #2,026 within Boys. It carries 171 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
81%
Out of stock, average day
12.7%
Average rank
#2,026in Boys
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
171per listing
Listings tracked
31

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Peter Pan Costume for Boys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

45

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

42%

Top 20: 91%

Open market

18%

  • Brand 123%
  • Brand 219%
  • Brand 315%
  • Brand 413%
  • Brand 56%
  • Brand 66%

Demand

Peter Pan Costume for Boys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 39.1×

Search terms

Top Peter Pan Costume for Boys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peter pan costume kids47K/yr
  • kids peter pan costume5K/yr
  • peter pan costume boys5K/yr
  • boys peter pan costume6K/yr
  • peter pan kids costume4K/yr
  • peterpan costume boy4K/yr

Reviews and returns

What reviews say buyers love and hate about Peter Pan Costume for Boys

We read the reviews and the return reasons for every product selling here.

51%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Size-Overall”
11.4%of orders come back
“said it was tight”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Peter Pan Costume for Boys questions

Answered from the same tracked data.