Pete the Cat Costume

Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -84.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

295K

Growth, 90 days vs prior 90

-84.0%

Conversion, latest week

0.7%

Market size, estimated

$38Ka year

Peak month

October71.8× the quietest month

Top search term

pete the cat costume190K searches a year

Listings sell for $17.90 on average, from $8.32 to $78.20. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $17.90 that is $2K to $4K a year per listing.

Average price

$17.90inside the $15 to $100 sweet spot

Price range

$8.32–$78.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

6.3%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #5,760 within Accessory Sets. It carries 141 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

86%

Out of stock, average day

20.3%

Average rank

#5,760in Accessory Sets

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

141per listing

Listings tracked

44

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months