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Personalized Robes for Women

Fail

Buyers convert on only 0.3% of searches, so Personalized Robes for Women is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$20K/yr239K searches / yr
90-day growth
+3.9%search demand this quarter
Competition
40%top-5 click share · 27 brands · 35 sellers

Flapen Score

Personalized Robes for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Personalized Robes for Women is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Personalized Robes for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Personalized Robes for Women 239K times last year and spent an estimated $20K. The top 5 brands take 62% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
239K
Growth, 90 days vs prior 90
+3.9%
Conversion, latest week
0.3%
Market size, estimated
$20Ka year
Peak month
December4.8× the quietest month
Top search term
custom robe33K searches a year

02 · Price

A sale here is worth $32.87.

Listings sell for $32.87 on average, from $10.42 to $77.86. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $32.87 that is $0 to $3K a year per listing.

Average price
$32.87inside the $15 to $100 sweet spot
Price range
$10.42–$77.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #2,129 within Sleep & Lounge. It carries 5,408 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
83%
Out of stock, average day
5.5%
Average rank
#2,129in Sleep & Lounge
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
5,408per listing
Listings tracked
48

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Personalized Robes for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

27 flat

Sellers

35

Top-5 brand share

62%

Top 20: 94%

Top-5 click share

40%

Top 20: 73%

Open market

34%

  • Brand 129%
  • Brand 219%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Personalized Robes for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Personalized Robes for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • custom robe33K/yr
  • custom robes for women25K/yr
  • personalized robes for women25K/yr
  • personalized robe16K/yr
  • monogram robe11K/yr
  • monogrammed robe10K/yr
  • custom robes for men15K/yr
  • monogrammed robes for women10K/yr
  • custom robes10K/yr
  • personalized robes for men14K/yr

Reviews and returns

What reviews say buyers love and hate about Personalized Robes for Women

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Soft Feel”
15%of negative reviews mention “Size-Overall”
4.5%of orders come back
“runs small”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Personalized Robes for Women questions

Answered from the same tracked data.