Personal Cooling Device
MaybeSearch demand grew +279.3% this quarter. But buyers convert on only 1.6% of searches, so Personal Cooling Device is a Maybe.
- Flapen Score
- 61 / 100Top 4% of 16,930 Clothing, Shoes & Jewelry niches · +16 vs the category median of 4561
- Market size
- $189K/yr396K searches / yr
- 90-day growth
- +279.3%search demand this quarter
- Competition
- 55%top-5 click share · 22 brands · 53 sellers
Flapen Score
Personal Cooling Device against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Personal Cooling Device is stronger. Inside it, weaker.
Market
The Personal Cooling Device market on Amazon at a glance
Shoppers on Amazon United States searched for Personal Cooling Device 396K times last year and spent an estimated $189K. The top 5 brands take 58% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 396K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +279.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $189K a year.
- Searches, last 12 months
- 396K
- Growth, 90 days vs prior 90
- +279.3%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $189Ka year
- Peak month
- June31.3× the quietest month
- Top search term
- hot weather essentials71K searches a year
02 · Price
A sale here is worth $30.44.
Listings sell for $30.44 on average, from $5.72 to $175.32. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $30.44 that is $3K to $8K a year per listing.
- Average price
- $30.44inside the $15 to $100 sweet spot
- Price range
- $5.72–$175.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #660 within Accessories. It carries 7,227 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #660in Accessories
- Average rating
- 4.25 starsAmazon United States average 4.42 stars
- Average reviews
- 7,227per listing
- Listings tracked
- 24
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Personal Cooling Device products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
53
Top-5 brand share
58%
Top 20: 98%
Top-5 click share
55%
Top 20: 95%
Open market
37%
- Brand 123%
- Brand 213%
- Brand 39%
- Brand 48%
- Brand 55%
- Brand 65%
Demand
Personal Cooling Device search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 31.3×
Search terms
Top Personal Cooling Device search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hot weather essentials71K/yr
- body cooling products35K/yr
- stay cool26K/yr
- keep cool23K/yr
- cooling accessories for hot weather24K/yr
- cooling clothing for extreme heat27K/yr
- cooling clothes22K/yr
- summer heat essentials17K/yr
- keep cool in the heat27K/yr
- summer cooling accessories17K/yr
Reviews and returns
What reviews say buyers love and hate about Personal Cooling Device
We read the reviews and the return reasons for every product selling here.
“They are a little tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Personal Cooling Device questions
Answered from the same tracked data.









