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Perry the Platypus

Fail

Buyers convert on only 0.5% of searches, so Perry the Platypus is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$55K/yr453K searches / yr
90-day growth
+12.5%search demand this quarter
Competition
53%top-5 click share · 15 brands · 28 sellers

Flapen Score

Perry the Platypus against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Perry the Platypus is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Perry the Platypus market on Amazon at a glance

Shoppers on Amazon United States searched for Perry the Platypus 453K times last year and spent an estimated $55K. The top 5 brands take 78% of clicks. Demand peaks in Jun–Jul–Oct–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 453K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
453K
Growth, 90 days vs prior 90
+12.5%
Conversion, latest week
0.5%
Market size, estimated
$55Ka year
Peak month
June3.0× the quietest month
Top search term
phineas and ferb241K searches a year

02 · Price

A sale here is worth $22.43.

Listings sell for $22.43 on average, from $7.12 to $36.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $22.43 that is $2K to $6K a year per listing.

Average price
$22.43inside the $15 to $100 sweet spot
Price range
$7.12–$36.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13,682 within Sleep & Lounge. It carries 1,623 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#13,682in Sleep & Lounge
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,623per listing
Listings tracked
29

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Perry the Platypus products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 flat

Sellers

28

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

53%

Top 20: 91%

Open market

17%

  • Brand 129%
  • Brand 224%
  • Brand 310%
  • Brand 410%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (9 brands, 17%)

Demand

Perry the Platypus search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Oct, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Perry the Platypus search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • phineas and ferb241K/yr
  • perry the platypus125K/yr
  • perry the platypus plush49K/yr
  • phineas17K/yr
  • perry the platypus stuffed animal8K/yr
  • perry the platypus toy6K/yr
  • perry platypus5K/yr
  • perry the platypus keychain3K/yr

Reviews and returns

What reviews say buyers love and hate about Perry the Platypus

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Size-Overall”
4.8%of orders come back
“a little larger than I expected”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Perry the Platypus questions

Answered from the same tracked data.