Period Underwear for Teens

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $715K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-5.8%

Conversion, latest week

2.6%

Market size, estimated

$715Ka year

Peak month

August1.9× the quietest month

Top search term

period underwear for teens596K searches a year

Listings sell for $22.86 on average, from $11.01 to $53.28. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $22.86 that is $29K to $34K a year per listing.

Average price

$22.86inside the $15 to $100 sweet spot

Price range

$11.01–$53.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

$29K–$34K

Returns

4.2%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Underwear. It carries 2,891 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#59in Underwear

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,891per listing

Listings tracked

26

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months