Period Thong

Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months

254K

Growth, 90 days vs prior 90

+7.4%

Conversion, latest week

1.4%

Market size, estimated

$87Ka year

Peak month

July1.4× the quietest month

Top search term

period thong65K searches a year

Listings sell for $23.89 on average, from $11.01 to $35.08. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $23.89 that is $0 to $2K a year per listing.

Average price

$23.89inside the $15 to $100 sweet spot

Price range

$11.01–$35.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.8%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #142 within Lingerie. It carries 472 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

7.9%

Average rank

#142in Lingerie

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

472per listing

Listings tracked

35

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months