Period Panties for Girls 10-12

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

+0.9%

Conversion, latest week

2.1%

Market size, estimated

$78Ka year

Peak month

July2.9× the quietest month

Top search term

tween period underwear33K searches a year

Listings sell for $20.97 on average, from $11.01 to $53.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $20.97 that is $2K to $5K a year per listing.

Average price

$20.97inside the $15 to $100 sweet spot

Price range

$11.01–$53.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

4.4%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #50 within Underwear. It carries 2,205 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#50in Underwear

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,205per listing

Listings tracked

31

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months