Pennywise Mask
FailShoppers spend an estimated $47K a year here, so Pennywise Mask is a Fail.
- Flapen Score
- 40 / 100Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 4540
- Market size
- $47K/yr128K searches / yr
- 90-day growth
- +27.8%search demand this quarter
- Competition
- 76%top-5 click share · 9 brands · 38 sellers
Flapen Score
Pennywise Mask against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pennywise Mask is stronger. Inside it, weaker.
Market
The Pennywise Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Pennywise Mask 128K times last year and spent an estimated $47K. The top 5 brands take 90% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 128K
- Growth, 90 days vs prior 90
- +27.8%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $47Ka year
- Peak month
- October24.5× the quietest month
- Top search term
- pennywise mask84K searches a year
02 · Price
A sale here is worth $34.55.
Listings sell for $34.55 on average, from $8.32 to $97.44. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $34.55 that is $3K to $9K a year per listing.
- Average price
- $34.55inside the $15 to $100 sweet spot
- Price range
- $8.32–$97.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$9K
- Returns
- 6.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #11,584 within Masks. It carries 413 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 79%
- Out of stock, average day
- 10.6%
- Average rank
- #11,584in Masks
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 413per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Pennywise Mask products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
38
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
7%
- Brand 139%
- Brand 229%
- Brand 312%
- Brand 45%
- Brand 54%
- Brand 64%
- Open — no brand owns it (3 brands, 7%)
Demand
Pennywise Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 24.5×
Search terms
Top Pennywise Mask search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pennywise mask84K/yr
- it mask20K/yr
- pennywise mask for kids5K/yr
- it clown mask4K/yr
- penny wise mask5K/yr
- it mask pennywise6K/yr
- pennywise mask for adults4K/yr
Reviews and returns
What reviews say buyers love and hate about Pennywise Mask
We read the reviews and the return reasons for every product selling here.
“Not tight enough”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pennywise Mask questions
Answered from the same tracked data.









