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Pennywise Costume Women

Fail

Shoppers spend an estimated $0 a year here, so Pennywise Costume Women is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$0/yr571K searches / yr
90-day growth
+32.3%search demand this quarter
Competition
65%top-5 click share · 10 brands · 30 sellers

Flapen Score

Pennywise Costume Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pennywise Costume Women is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pennywise Costume Women market on Amazon at a glance

Shoppers on Amazon United States searched for Pennywise Costume Women 571K times last year and spent an estimated $0. The top 5 brands take 84% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 571K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +32.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
571K
Growth, 90 days vs prior 90
+32.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
October320.0× the quietest month
Top search term
pennywise costume women310K searches a year

02 · Price

A sale here is worth $27.67.

Listings sell for $27.67 on average, from $9.30 to $59.21. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.67 that is $0 to $3K a year per listing.

Average price
$27.67inside the $15 to $100 sweet spot
Price range
$9.30–$59.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
10.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

47% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #36,710 within Exotic Apparel. It carries 1,630 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
74%
Out of stock, average day
2.7%
Average rank
#36,710in Exotic Apparel
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
1,630per listing
Listings tracked
19

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Pennywise Costume Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

30

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

10%

  • Brand 127%
  • Brand 220%
  • Brand 317%
  • Brand 412%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (4 brands, 10%)

Demand

Pennywise Costume Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 320.0×

Search terms

Top Pennywise Costume Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pennywise costume women310K/yr
  • womens pennywise costume24K/yr
  • sexy pennywise costume8K/yr
  • female pennywise costume8K/yr
  • pennywise dress8K/yr
  • penny wise costume women38K/yr
  • it costume women64K/yr
  • pennywise costume for women9K/yr
  • women pennywise costume9K/yr
  • pennywise costume woman4K/yr

Reviews and returns

What reviews say buyers love and hate about Pennywise Costume Women

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Product Condition”
10.0%of orders come back
“They had clearly been worn for some time by someone else”
A buyer, on “Product Condition”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Pennywise Costume Women questions

Answered from the same tracked data.