Penguin Socks

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months

58K

Growth, 90 days vs prior 90

-36.6%

Conversion, latest week

4.9%

Market size, estimated

$32Ka year

Peak month

December11.5× the quietest month

Top search term

penguin socks35K searches a year

Listings sell for $11.16 on average, from $5.99 to $22.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $11.16 that is $0 to $1K a year per listing.

Average price

$11.16under the $15 to $100 sweet spot

Price range

$5.99–$22.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.6%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #79,031 within Socks & Hosiery. It carries 1,729 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

95%

Out of stock, average day

10.8%

Average rank

#79,031in Socks & Hosiery

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

1,729per listing

Listings tracked

41

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months