pendleton shirts for men
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$34.53avg listing price — sweet spot $15–$100
Growth
Great+81.8%90-day search growth — must beat 0% to launch
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$11.71–$162.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,794.16avg incumbent reviews — the moat a new listing must climb
Market size
Okay$114K$114K/yr · 893K searches
Returns
Bad7.9%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, pendleton shirts for men is a $114K/yr Amazon United States market (893K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jun–Dec. Verdict: Worth a look — 54/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
pendleton shirts for men market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $104K–$138K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #509
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 94%
- Out of stock
- 2.8%
- Avg brand age
- 41 months
- Avg seller age
- 146 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
38 rising
Sellers
96
Top-5 brand share
57%
Top 20: 90%
Top-5 click share
19%
Top 20: 53%
Open market
39%
- HUK25%
- 33,000ft16%
- Outdoor Ventures6%
- COOFANDY6%
- Dubinik5%
- TACVASEN4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +81.8% search growth over the last 90 days.Peak months: Jun, Dec · busiest ÷ quietest = 3.2×
Top pendleton shirts for men search terms
- poncho shirts for men363K/yr
- poncho shirt86K/yr
- poncho shirts64K/yr
- poncho mens shirts60K/yr
- poncho outdoors shirts for men43K/yr
- kuhl mens shirt50K/yr
- huk button down shirts for men25K/yr
- huk t shirts for men25K/yr
- under armour button up shirts for men16K/yr
- mens huk17K/yr
Top pendleton shirts for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
33 000ft Mens Long Sleeve Sun Protection Shirt UPF 50+ UV Quick Dry Cooling Fishing Shirts for Travel Safari Camping Hiking Gray Green
33,000ft$36.914.4★2,983 rev
HUK mens Tide Point Solid Short Sleeve Shirt for Men Button Down Shirt Black Large US
HUK$41.034.7★708 rev
Haimont Mens UPF 50+ Short Sleeve Hiking Button Down Shirt Dark Grey XL
Haimont$35.474.6★178 rev
COOFANDY Mens Linen Wedding Shirts - Short Sleeve Button Up Casual Relaxed-Fit Dark Grey
COOFANDY$26.784.3★14,747 rev
TACVASEN Work Shirts for Men with Pockets Summer Fishing Safari Outdoor Button Down Poncho Shirt Breathable UPF50+ Light Gray XL
TACVASEN$27.824.4★43 rev
Newest
by launch dateTACVASEN Work Shirts for Men with Pockets Summer Fishing Safari Outdoor Button Down Poncho Shirt Breathable UPF50+ Light Gray XL
TACVASEN$27.8243 rev
Men Button Down Shirts Hawaiian Collared Rayon Linen Feeling Poncho Dress Short Sleeve Untucked Casual Clothes Summer Vacation Beach Resort Outfits Tropical Aloha Wear Attire Hot Weather Lightweight
Yufawow$20.52155 rev
HUK Mens Tide Point Solid Short Sleeve Shirt Button Down for Men Sea Storm X-Large
HUK$40.14708 rev
Simms Brackett LS Shirt Bimini Brackett L
Simms$86.555 rev
JEMITOP Mens Stretch Wrinkle Free Short Sleeve Texture Shirts Summer Casual Stylish Lightweight Button Down Beach Vacation Shirt Dark Grey L
JEMITOP$17.201,014 rev
Trending
90-day click momentum
Burlebo Performance Button Up - Classic Deer Camo
Burlebo$58.514.7★
Haimont Mens UPF 50+ Short Sleeve Hiking Button Down Shirt Dark Grey XL
Haimont$35.474.6★
HUK Mens Tide Point Solid Short Sleeve Shirt Button Down for Men Sea Storm X-Large
HUK$40.144.7★
Kona Solid Short Sleeve Fishing Button Down Shirt for Men
HUK$40.364.6★
Men Button Down Shirts Hawaiian Collared Rayon Linen Feeling Poncho Dress Short Sleeve Untucked Casual Clothes Summer Vacation Beach Resort Outfits Tropical Aloha Wear Attire Hot Weather Lightweight
Yufawow$20.524.6★
What buyers say about pendleton shirts for men
What buyers praise and complain about, mined from review topics.What buyers love
“Fit was accurate”
“Quality shirt”
“Quality and comfort”
“Excellent material”
“Color is so pretty”
“It gives a stylish”
“Nice fitting lightweight shirt”
“Material is soft and comfortable”
“Exactly as pictured”
“Great value”
What buyers complain about
“Fits small”
“cheap quality”
“not the best material-”
“the wrong color was shipped”
“It is thick and scratchy”
“Arrived full of wrinkles”
“not the same as pictured”
“wish they made it in a short sleeve”
“Cheap”
“Only had them for two weeks”
Top return reasons
Common questions
- Is pendleton shirts for men profitable to sell on Amazon United States?
- The niche generates $114K/yr across 105 tracked products. 6 of 16 products launched in the last 360 days are still selling. 90-day search growth is +81.8%. Flapen's verdict: Worth a look (54/100).
- How competitive is the pendleton shirts for men niche?
- 38 brands and 96 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in pendleton shirts for men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 7.9% — above our launch gate.
- When does demand for pendleton shirts for men peak?
- Demand peaks in Jun–Dec; the busiest month runs 3.2× the quietest.
- What does it cost to enter the pendleton shirts for men niche?
- Listings span $11.71–$162.37; the average listing price is $34.53 (sweet spot $15–$100). The average incumbent carries 2,794 reviews — the moat a new listing must climb.