Pearl Denim Jacket

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

194K

Growth, 90 days vs prior 90

-16.3%

Conversion, latest week

0.9%

Market size, estimated

$67Ka year

Peak month

October2.1× the quietest month

Top search term

pearl jean jacket21K searches a year

Listings sell for $38.06 on average, from $29.18 to $53.83. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $38.06 that is $0 to $4K a year per listing.

Average price

$38.06inside the $15 to $100 sweet spot

Price range

$29.18–$53.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

14.8%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #265 within Coats, Jackets & Vests. It carries 664 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

93%

Out of stock, average day

3.2%

Average rank

#265in Coats, Jackets & Vests

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

664per listing

Listings tracked

43

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months