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Paw Patrol Watch

Fail

The top 5 brands take 100% of clicks, so Paw Patrol Watch is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$151K/yr149K searches / yr
90-day growth
-5.9%search demand this quarter
Competition
62%top-5 click share · 5 brands · 28 sellers

Flapen Score

Paw Patrol Watch against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Paw Patrol Watch is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paw Patrol Watch market on Amazon at a glance

Shoppers on Amazon United States searched for Paw Patrol Watch 149K times last year and spent an estimated $151K. All 5 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months
149K
Growth, 90 days vs prior 90
-5.9%
Conversion, latest week
5.0%
Market size, estimated
$151Ka year
Top search term
paw patrol watch109K searches a year

02 · Price

A sale here is worth $20.32.

Listings sell for $20.32 on average, from $10.42 to $44.96. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $20.32 that is $10K to $15K a year per listing.

Average price
$20.32inside the $15 to $100 sweet spot
Price range
$10.42–$44.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$10K–$15K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #105 within Watches. It carries 3,740 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
100%
Out of stock, average day
6.7%
Average rank
#105in Watches
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
3,740per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Paw Patrol Watch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Brand 154%
  • Brand 239%
  • Brand 34%
  • Brand 42%
  • Brand 51%

Demand

Paw Patrol Watch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KBlack Friday '25Holiday '25OctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.7× · 9 of 12 months tracked

Search terms

Top Paw Patrol Watch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paw patrol watch109K/yr
  • paw patrol watch for kids 3-528K/yr
  • paw patrol watch for boys age 4-76K/yr
  • vtech paw patrol watch4K/yr
  • paw patrol watch for boys3K/yr

Reviews and returns

What reviews say buyers love and hate about Paw Patrol Watch

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Gifting Purpose”
27%of negative reviews mention “Durability”
1.9%of orders come back
“Broke”
A buyer, on “Durability”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Paw Patrol Watch questions

Answered from the same tracked data.