Paw Patrol Umbrella
FailDemand is soft, at -42.5% this quarter, so Paw Patrol Umbrella is a Fail.
- Flapen Score
- 36 / 100Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 4536
- Market size
- $30K/yr47K searches / yr
- 90-day growth
- -42.5%search demand this quarter
- Competition
- 53%top-5 click share · 9 brands · 17 sellers
Flapen Score
Paw Patrol Umbrella against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Paw Patrol Umbrella is stronger. Inside it, weaker.
Market
The Paw Patrol Umbrella market on Amazon at a glance
Shoppers on Amazon United States searched for Paw Patrol Umbrella 47K times last year and spent an estimated $30K. The top 5 brands take 93% of clicks. Demand peaks in Mar–May–Nov. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -42.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- -42.5%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $30Ka year
- Peak month
- March3.3× the quietest month
- Top search term
- paw patrol umbrella18K searches a year
02 · Price
A sale here is worth $18.38.
Listings sell for $18.38 on average, from $8.85 to $30.89. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.38 that is $0 to $2K a year per listing.
- Average price
- $18.38inside the $15 to $100 sweet spot
- Price range
- $8.85–$30.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #96 within Umbrellas. It carries 3,176 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 86%
- Out of stock, average day
- 1.1%
- Average rank
- #96in Umbrellas
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 3,176per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Paw Patrol Umbrella products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nickelodeon Kids Umbrella Paw Patrol Toddler and Little Boy Rain Wear for ages 3-6 Light Blue
- Price
- $16.37
- Rating
- 4.6/5
- Reviews
- 6,507
- Age
- 7y ago

Nickelodeon Girl Kids Poncho Raincoat Set Paw Patrol Rain Wear For Toddler 2-3 Or 4-7 Umbrella And Slicker Light Pink MEDIUM AGE 4-5 US
- Price
- $24.99
- Rating
- 4.6/5
- Reviews
- 3,318
- Age
- 6y ago

Nickelodeon Girls Kids Poncho Raincoat Set Paw Patrol Rain Wear For Toddler 2-3 Or 4-7 Slicker And Umbrella Dark Pink LARGE AGE 6-7 US
- Price
- $19.47
- Rating
- 4.6/5
- Reviews
- 3,318
- Age
- 6y ago

Nickelodeon Baby Girls Kids Slicker Paw Patrol Toddler Little Rain Wear Set For Ages 2-7 And Umbrella Dark Pink MEDIUM AGE 4-5 US
- Price
- $18.63
- Rating
- 4.6/5
- Reviews
- 3,318
- Age
- 6y ago

ABG Accessories boys Kids Clear for Rain boys transparent With an Easy Grip Handle Dome Windproof Bubble Umbrella Nickelodeon Paw Patrol Age 3-10 US
- Price
- $19.98
- Rating
- 4.6/5
- Reviews
- 803
- Age
- 4y ago
Trending
estimated 90-day click momentum
Paw Patrol Boys Chase Raincoat Size 5 Blue
- Price
- $30.72
- Rating
- 4.5/5
- Reviews
- 1,452
- Age
- 7y ago

Nickelodeon Girls Kids Poncho Raincoat Set Paw Patrol Rain Wear For Toddler 2-3 Or 4-7 Slicker And Umbrella Dark Pink LARGE AGE 6-7 US
- Price
- $19.47
- Rating
- 4.6/5
- Reviews
- 3,318
- Age
- 6y ago

Paw Patrol Graphic T-Shirts (4 Pack) Rubble Chase Marshall Rocky Character Outfit Toddlers Birthday Boys 7 R/B/Y/G SS
- Price
- $30.89
- Rating
- 4.7/5
- Reviews
- 665
- Age
- 2y ago

Nintendo Kids Umbrella And Slicker Super Mario Boys Rain Wear Set For Ages 4-7
- Price
- $17.27
- Rating
- 4.6/5
- Reviews
- 1,143
- Age
- 6y ago

Nickelodeon Girl Kids Poncho Raincoat Set Paw Patrol Rain Wear For Toddler 2-3 Or 4-7 Umbrella And Slicker Light Pink MEDIUM AGE 4-5 US
- Price
- $24.99
- Rating
- 4.6/5
- Reviews
- 3,318
- Age
- 6y ago
Newest
by launch date
LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+
- Price
- $13.96
- Rating
- 4.8/5
- Reviews
- 708
- Age
- 1y ago

LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+
- Price
- $13.51
- Rating
- 4.8/5
- Reviews
- 708
- Age
- 1y ago

Paw Patrol Stick Umbrella for Kids Clear Dome Lightweight Kids Umbrella Travel Accessories - Kids Gifts (Blue)
- Price
- $9.16
- Rating
- 4.6/5
- Reviews
- 105
- Age
- 2y ago

Paw Patrol Stick Umbrella for Kids Clear Dome Lightweight Kids Umbrella Travel Accessories - Kids Gifts (Pink)
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 105
- Age
- 2y ago

Kids Folding Umbrella Auto Open/Close Anti-rebound Safe Design UV Resistant Automatic Children Travel Umbrellas 8 Rib Reinforced Canopy 360 Reflective Strip Lightweight Cute Umbrella for Girls & Boys
- Price
- $16.20
- Rating
- 4.2/5
- Reviews
- 490
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
17
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 98%
Open market
4%
- ABG Accessories39%
- Nickelodeon36%
- Paw Patrol7%
- Nintendo6%
- LUV HER6%
- Stephen Joseph3%
- Open — no brand owns it (3 brands, 4%)
Demand
Paw Patrol Umbrella search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, May, Nov · busiest ÷ quietest = 3.3×
Search terms
Top Paw Patrol Umbrella search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- paw patrol umbrella18K/yr
- toddler boy umbrella11K/yr
- paw patrol umbrella for boys9K/yr
- paw patrol umbrella for girls5K/yr
- toddler umbrellas for boys 2-43K/yr
Reviews and returns
What reviews say buyers love and hate about Paw Patrol Umbrella
We read the reviews and the return reasons for every product selling here.
“A little bigger than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paw Patrol Umbrella questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









