Paw Patrol Pajamas
FailThe top 5 brands take 99% of clicks, so Paw Patrol Pajamas is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $178K/yr449K searches / yr
- 90-day growth
- -39.0%search demand this quarter
- Competition
- 19%top-5 click share · 7 brands · 22 sellers
Flapen Score
Paw Patrol Pajamas against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Paw Patrol Pajamas is stronger. Inside it, weaker.
Market
The Paw Patrol Pajamas market on Amazon at a glance
Shoppers on Amazon United States searched for Paw Patrol Pajamas 449K times last year and spent an estimated $178K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 449K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -39.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.
- Searches, last 12 months
- 449K
- Growth, 90 days vs prior 90
- -39.0%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $178Ka year
- Peak month
- December4.4× the quietest month
- Top search term
- paw patrol pajamas212K searches a year
02 · Price
A sale here is worth $25.34.
Listings sell for $25.34 on average, from $13.05 to $39.00. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $25.34 that is $0 to $3K a year per listing.
- Average price
- $25.34inside the $15 to $100 sweet spot
- Price range
- $13.05–$39.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #1,896 within Clothing. It carries 636 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 79%
- Out of stock, average day
- 7.8%
- Average rank
- #1,896in Clothing
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 636per listing
- Listings tracked
- 113
04 · Newcomers
9 of last year's 40 launches cleared the first-year sales bar.
40 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 40
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Paw Patrol Pajamas products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
7 falling
Sellers
22
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
19%
Top 20: 48%
Open market
0%
- Brand 148%
- Brand 238%
- Brand 311%
- Brand 41%
- Brand 50%
- Brand 60%
- Open — no brand owns it (1 brand, 0%)
Demand
Paw Patrol Pajamas search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.4×
Search terms
Top Paw Patrol Pajamas search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paw patrol pajamas212K/yr
- paw patrol pjs36K/yr
- paw patrol pajamas 4t38K/yr
- paw patrol pajamas 5t31K/yr
- paw patrol pajamas 3t26K/yr
- paw patrol pjs 4t13K/yr
- paw patrol pjs 5t10K/yr
- paw patrol pjs 3t10K/yr
- paw patrol toddler pajamas8K/yr
- paw patrol pajamas size 68K/yr
Reviews and returns
What reviews say buyers love and hate about Paw Patrol Pajamas
We read the reviews and the return reasons for every product selling here.
“Run big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paw Patrol Pajamas questions
Answered from the same tracked data.









