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Paw Patrol Outfit

Fail

The top 5 brands take 99% of clicks, so Paw Patrol Outfit is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$15K/yr87K searches / yr
90-day growth
-36.4%search demand this quarter
Competition
14%top-5 click share · 7 brands · 29 sellers

Flapen Score

Paw Patrol Outfit against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Paw Patrol Outfit is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paw Patrol Outfit market on Amazon at a glance

Shoppers on Amazon United States searched for Paw Patrol Outfit 87K times last year and spent an estimated $15K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-36.4%
Conversion, latest week
0.8%
Market size, estimated
$15Ka year
Peak month
December2.9× the quietest month
Top search term
paw patrol outfit30K searches a year

02 · Price

A sale here is worth $21.81.

Listings sell for $21.81 on average, from $7.95 to $44.96. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $21.81 that is $0 to $2K a year per listing.

Average price
$21.81inside the $15 to $100 sweet spot
Price range
$7.95–$44.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #717 within Clothing. It carries 1,194 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
99%
Out of stock, average day
6.3%
Average rank
#717in Clothing
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
1,194per listing
Listings tracked
155

04 · Newcomers

5 of last year's 34 launches cleared the first-year sales bar.

34 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
34
Successful launches
5Amazon's first-year sales bar
Average brand age
37 months

Products

Top Paw Patrol Outfit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

Brands

7 rising

Sellers

29

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

14%

Top 20: 38%

Open market

1%

  • Brand 150%
  • Brand 230%
  • Brand 315%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Paw Patrol Outfit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Paw Patrol Outfit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paw patrol outfit30K/yr
  • paw patrol clothes 3t16K/yr
  • paw patrol clothes 4t17K/yr
  • paw patrol outfits7K/yr
  • paw patrol 3t8K/yr
  • paw patrol 5t6K/yr
  • paw patrol clothes for boys 4t1K/yr
  • paw patrol clothes for boys 5t2K/yr
  • paw patrol clothes for boys 3t861/yr

Reviews and returns

What reviews say buyers love and hate about Paw Patrol Outfit

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
38%of negative reviews mention “Size-Overall”
2.2%of orders come back
“they dont fit”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Paw Patrol Outfit questions

Answered from the same tracked data.