Paw Patrol Birthday Shirt

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

137K

Growth, 90 days vs prior 90

-24.9%

Conversion, latest week

1.7%

Market size, estimated

$44Ka year

Peak month

January2.2× the quietest month

Top search term

paw patrol birthday shirt80K searches a year

Listings sell for $19.06 on average, from $11.23 to $26.64. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.06 that is $0 to $2K a year per listing.

Average price

$19.06inside the $15 to $100 sweet spot

Price range

$11.23–$26.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.5%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,203 within Clothing. It carries 1,164 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

1.5%

Average rank

#1,203in Clothing

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

1,164per listing

Listings tracked

52

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

30 months