Paw Patrol Backpack

Shoppers searched for this 639K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +34.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months

639K

Growth, 90 days vs prior 90

+34.3%

Conversion, latest week

1.2%

Market size, estimated

$206Ka year

Peak month

February20.5× the quietest month

Top search term

paw patrol backpack395K searches a year

Listings sell for $26.84 on average, from $16.45 to $46.48. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $26.84 that is $13K to $20K a year per listing.

Average price

$26.84inside the $15 to $100 sweet spot

Price range

$16.45–$46.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$13K–$20K

Returns

4.7%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #416 within Backpacks. It carries 2,240 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

11.2%

Average rank

#416in Backpacks

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,240per listing

Listings tracked

11

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months