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Patch Board

Fail

The products selling today already average 4.7★, so Patch Board is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$176K/yr239K searches / yr
90-day growth
+9.5%search demand this quarter
Competition
71%top-5 click share · 12 brands · 14 sellers

Flapen Score

Patch Board against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Patch Board is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Patch Board market on Amazon at a glance

Shoppers on Amazon United States searched for Patch Board 239K times last year and spent an estimated $176K. The top 5 brands take 77% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months
239K
Growth, 90 days vs prior 90
+9.5%
Conversion, latest week
4.0%
Market size, estimated
$176Ka year
Peak month
December1.2× the quietest month
Top search term
patch display33K searches a year

02 · Price

A sale here is worth $18.60.

Listings sell for $18.60 on average, from $10.35 to $27.27. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $18.60 that is $9K to $14K a year per listing.

Average price
$18.60inside the $15 to $100 sweet spot
Price range
$10.35–$27.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$9K–$14K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #153 within Shops. It carries 825 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#153in Shops
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
825per listing
Listings tracked
16

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Patch Board products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

14

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

18%

  • Brand 132%
  • Brand 217%
  • Brand 315%
  • Brand 47%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (6 brands, 18%)

Demand

Patch Board search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Patch Board search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • patch display33K/yr
  • velcro board32K/yr
  • patch board33K/yr
  • velcro board for patches16K/yr
  • patch display board16K/yr
  • patch display case14K/yr
  • patch holder13K/yr
  • patch wall display6K/yr
  • military patch display11K/yr
  • velcro patch board13K/yr

Reviews and returns

What reviews say buyers love and hate about Patch Board

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Display-Overall”
23%of negative reviews mention “Adhesion/Stickiness”
1.1%of orders come back
“Do NOT use provided sticky strips”
A buyer, on “Adhesion/Stickiness”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Patch Board questions

Answered from the same tracked data.