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patagonia shirts for men

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 38Growth 44Conversion 12Competition 86Returns 18Price range 89Avg price 95Brand share 23Review moat 36Quality gap 28

Avg price

Incredible$41.99

avg listing price — sweet spot $15–$100

Price range

Great$8.95–$92.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great29%

top-5 click share — an open shelf

Growth

Okay+15.0%

90-day search growth — must beat 0% to launch

Market size

Okay$193K

$193K/yr · 494K searches

Review moat

Okay2,907.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Returns

Bad6.9%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, patagonia shirts for men is a $193K/yr Amazon United States market (494K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Dec. Verdict: Skip it — 44/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

patagonia shirts for men market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$168K–$210K
units × avg price
Conversion rate
0.9%
Avg BSR
#816
Page quality
0%
Prime
100%
Sponsored
63%
Out of stock
2.6%
Avg brand age
40 months
Avg seller age
141 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

19 rising

Sellers

152

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

29%

Top 20: 64%

Open market

8%

  • The North Face76%
  • Nike5%
  • Carhartt5%
  • adidas3%
  • WATERFLY2%
  • FSD.WG1%
  • Open — no brand owns it (13 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +15.0% search growth over the last 90 days.
70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.6×

Top patagonia shirts for men search terms

  • north face crossbody bag64K/yr
  • north face sling bag58K/yr
  • northface crossbody bag56K/yr
  • north face mini backpack32K/yr
  • nike crossbody bag for men31K/yr
  • mens handbag30K/yr
  • hand bag for man24K/yr
  • men handbags20K/yr
  • north face tote bag26K/yr
  • north face sling20K/yr
All search terms

Top patagonia shirts for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4K4%$8K6%$12K8%$15K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about patagonia shirts for men

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Excellent Quality”

Size-Overall16%

“Size is very accurate in a good way”

Value For Money7%

“Excellent value”

Storage Capacity6%

“Lots of space”

Durability6%

“The material feels durable”

Portability5%

“Easy to carry”

Comfort-Overall5%

“Sturdy, comfortable”

Pockets/Compartments4%

“the extra pockets”

Ease Of Use4%

“Easy to use”

Advertised Vs Actual Product3%

“As described”

What buyers complain about

Size-Overall30%

“It's small”

Strap/String Quality10%

“flimsy when you pull the strap to adjust it”

Quality-Overall6%

“Cheap quality”

Durability3%

“Falling apart”

Value For Money3%

“looks expensive”

Comfort-Overall3%

“they all were very uncomfortable for me to wear. specifically the feeling of the strap”

Material Quality2%

“The material is thin”

Zipper Quality2%

“while the zipper keeps getting stuck”

Pockets/Compartments2%

“Inconvenient inside pocket”

Ease Of Use2%

“Hard to operate quickly”

Top return reasons

Size-Overall67%
Advertised Vs Actual Product4%
Strap/String Quality4%
Material Quality3%
Color2%
Pockets/Compartments2%
Value For Money2%
Comfort-Overall2%
Quality-Overall2%
Shape/Style2%

Common questions

Is patagonia shirts for men profitable to sell on Amazon United States?
The niche generates $193K/yr across 70 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is +15.0%. Flapen's verdict: Skip it (44/100).
How competitive is the patagonia shirts for men niche?
19 brands and 152 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in patagonia shirts for men?
Top complaints mined from reviews: Size-Overall, Strap/String Quality, Quality-Overall. The return rate is 6.9% — above our launch gate.
When does demand for patagonia shirts for men peak?
Demand peaks in Dec; the busiest month runs 3.6× the quietest.
What does it cost to enter the patagonia shirts for men niche?
Listings span $8.95–$92.69; the average listing price is $41.99 (sweet spot $15–$100). The average incumbent carries 2,907 reviews — the moat a new listing must climb.