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Patagonia Shirts for Men

Fail

Buyers convert on only 0.9% of searches, so Patagonia Shirts for Men is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$193K/yr494K searches / yr
90-day growth
+15.0%search demand this quarter
Competition
29%top-5 click share · 19 brands · 152 sellers

Flapen Score

Patagonia Shirts for Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Patagonia Shirts for Men is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Patagonia Shirts for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Patagonia Shirts for Men 494K times last year and spent an estimated $193K. The top 5 brands take 91% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 494K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.

Searches, last 12 months
494K
Growth, 90 days vs prior 90
+15.0%
Conversion, latest week
0.9%
Market size, estimated
$193Ka year
Peak month
December3.6× the quietest month
Top search term
north face crossbody bag64K searches a year

02 · Price

A sale here is worth $41.99.

Listings sell for $41.99 on average, from $8.95 to $92.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $41.99 that is $0 to $4K a year per listing.

Average price
$41.99inside the $15 to $100 sweet spot
Price range
$8.95–$92.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
6.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #816 within Handbags & Shoulder Bags. It carries 2,907 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#816in Handbags & Shoulder Bags
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
2,907per listing
Listings tracked
70

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
40 months

Products

Top Patagonia Shirts for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

152

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

29%

Top 20: 64%

Open market

8%

  • Brand 176%
  • Brand 25%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (13 brands, 8%)

Demand

Patagonia Shirts for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.6×

Search terms

Top Patagonia Shirts for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • north face crossbody bag64K/yr
  • north face sling bag58K/yr
  • northface crossbody bag56K/yr
  • north face mini backpack32K/yr
  • nike crossbody bag for men31K/yr
  • mens handbag30K/yr
  • hand bag for man24K/yr
  • men handbags20K/yr
  • north face tote bag26K/yr
  • north face sling20K/yr

Reviews and returns

What reviews say buyers love and hate about Patagonia Shirts for Men

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Size-Overall”
6.9%of orders come back
“It's small”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Patagonia Shirts for Men questions

Answered from the same tracked data.