Is patagonia fleece men profitable to sell on Amazon United States?

The niche generates $55K/yr across 89 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -56.3%. Flapen's verdict: Skip it (30/100).

How competitive is the patagonia fleece men niche?

13 brands and 96 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in patagonia fleece men?

Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 11.3% — above our launch gate.

When does demand for patagonia fleece men peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 11.3× the quietest.

What does it cost to enter the patagonia fleece men niche?

Listings span $15.03–$346.29; the average listing price is $70.14 (sweet spot $15–$100). The average incumbent carries 2,078 reviews — the moat a new listing must climb.

patagonia fleece men

Skip it

Soft demand (-56.3% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$70.14

avg listing price — sweet spot $15–$100

Competition

Great31%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,078.13

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$15.03–$346.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad$55K

$55K/yr · 715K searches

Returns

Bad11.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-56.3%

90-day search growth — must beat 0% to launch

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, patagonia fleece men is a $55K/yr Amazon United States market (715K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 30/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

patagonia fleece men market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $105K–$140K; units × avg price
Conversion rate: 0.1%
Avg BSR: #2,376
Page quality: 0%
Prime: 96%
Sponsored: 39%
Out of stock: 9.0%
Avg brand age: 48 months
Avg seller age: 148 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

13 flat

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

31%

Top 20: 57%

Open market

MARMOT82%
Columbia4%
Eddie Bauer3%
Marmot3%
The North Face3%
Mammut2%
Open — no brand owns it (7 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -56.3% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 11.3×

Open Trend

Top patagonia fleece men search terms

marmot201K/yr -22.6%0.1% conv.
marmot women68K/yr -47.3%0.1% conv.
marmot jacket men92K/yr -71.3%0.1% conv.
marmot men42K/yr -40.1%0.1% conv.
eddie bauer mens jacket92K/yr -84.1%0.1% conv.
marmot jacket women52K/yr -69.1%0.1% conv.
marmot jacket27K/yr -40.7%0.1% conv.
patagonia fleece men38K/yr -60.1%0.2% conv.
800 fill down jacket14K/yr -57.0%0.0% conv.
marmot mens10K/yr +4.6%0.1% conv.

All search terms

Top patagonia fleece men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MARMOT Mens Windridge Moisture-Wicking Eco-Friendly Breathable UPF Long Sleeve Shirt Steel Onyx Large

MARMOT$38.334.5★65 rev

MARMOT Womens Cascade Durable & Waterproof Rain Jacket Black Medium

MARMOT$70.254.6★179 rev

MARMOT Mens Cascade Durable & Waterproof Rain Jacket Black Large

MARMOT$64.664.4★233 rev

MARMOT Mens PreCip Eco Lightweight & Waterproof Rain Jacket Black - Latest Collection Medium

MARMOT$81.184.6★3,752 rev

MARMOT Mens Zeus Jacket - Down-Insulated Water Resistant Lightweight Black Large

MARMOT$161.944.4★56 rev

Newest

by launch date

MARMOT Mens Upward Fleece Jacket Juniper Green Medium

MARMOT$64.3438 rev

10mo ago

MARMOT AirFleece Performance Mens Full-Zip Fleece Lightweight Stretch Warmth Hiking Travel & Layering - Olive Grove Large

MARMOT$149.060 rev

1y ago

MARMOT AirFleece Performance Mens Full-Zip Fleece Lightweight Stretch Warmth Hiking Travel & Layering - Dromedary Medium

MARMOT$130.430 rev

1y ago

Mammut Outdoor Midlayer Jacket Men Lightweight Midlayer with Athletic Fit Durable Breathable Jacket for Outdoor Adventures Black Large

Mammut$131.5768 rev

1y ago

MARMOT Mens Zeus Jacket - Down-Insulated Water Resistant Lightweight Black Large

MARMOT$161.9456 rev

1y ago

What buyers say about patagonia fleece men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall16%

“These pants fit quite well”

Quality-Overall12%

“seems to be quality construction”

Water Resistance10%

“The waterproofing is excellent”

Weight Light8%

“Lightweight”

Comfort-Overall6%

“they are quite comfy”

Warmth6%

“incredibly warm jacket that you will find yourself reaching for every single day”

Material Quality4%

“The material is so soft and lightweight and just super cozy”

Value For Money4%

“Good Value”

Pockets/Compartments4%

“the pockets are convenient”

Durability3%

“it's quality and very durable”

What buyers complain about

Size-Overall13%

“Sizing is a bit nuanced”

Value For Money9%

“They are not cheap”

Quality-Overall9%

“to me total garbage as a rainjacket”

Color6%

“Can't leave 5 stars because what showed up was not black”

Zipper Quality3%

“First time wearing, the zipper stuck”

Strap/String Quality3%

“the string on the right side pocket came out so now I have a huge hole where my pocket supposed to be so together on the bottom”

Thickness2%

“Thin”

Durability2%

“not very durable or long lasting it seems”

Pockets/Compartments2%

“Zipper pockets are awkward”

Suitable For Indoor1%

“fleece is thin from indoor use so no happy with that either”

Top return reasons

Size-Overall53%

Color5%

Chest Fit5%

Sleeve Fit5%

Material Quality4%

Waist Fit3%

Length3%

Thin2%

Shoulder Fit2%

Advertised Vs Actual Product2%

Common questions

Is patagonia fleece men profitable to sell on Amazon United States?: The niche generates $55K/yr across 89 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -56.3%. Flapen's verdict: Skip it (30/100).
How competitive is the patagonia fleece men niche?: 13 brands and 96 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in patagonia fleece men?: Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 11.3% — above our launch gate.
When does demand for patagonia fleece men peak?: Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 11.3× the quietest.
What does it cost to enter the patagonia fleece men niche?: Listings span $15.03–$346.29; the average listing price is $70.14 (sweet spot $15–$100). The average incumbent carries 2,078 reviews — the moat a new listing must climb.

patagonia fleece men

patagonia fleece men market data

Competition & brand share

Demand & seasonality

Top patagonia fleece men search terms

Top patagonia fleece men products on Amazon

Top sellers

Newest

Trending

What buyers say about patagonia fleece men

What buyers love

What buyers complain about

Top return reasons

Common questions

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