patagonia black hole
Skip itHigh returns (9.7%) — this niche doesn't clear our bar today.
Avg price
Great$57.43avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Good$17.03–$153.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.8%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,191.94avg incumbent reviews — the moat a new listing must climb
Market size
Bad$63K$63K/yr · 129K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Returns
Bad9.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, patagonia black hole is a $63K/yr Amazon United States market (129K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 39/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
patagonia black hole market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $43K–$57K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #728
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 69%
- Out of stock
- 2.0%
- Avg brand age
- 43 months
- Avg seller age
- 149 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
13 rising
Sellers
127
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
34%
Top 20: 67%
Open market
12%
- The North Face57%
- Patagonia11%
- Osprey9%
- Carhartt4%
- WATERFLY4%
- Amazon Essentials3%
- Open — no brand owns it (7 brands, 12%)
Demand
Weekly Amazon search volume, last 30 weeks — +19.8% search growth over the last 90 days.Top patagonia black hole search terms
- patagonia bag59K/yr
- north face crossbody15K/yr
- north face borealis sling11K/yr
- patagonia atom10K/yr
- borealis sling8K/yr
- patagonia bags8K/yr
- northface sling5K/yr
- northface crossbody4K/yr
- the north face borealis sling bag3K/yr
- borealis sling bag3K/yr
Top patagonia black hole products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The North Face Borealis Sling Bag - Crossbody Bag Water Repellent Adjustable Strap Multiple Compartments TNF Black/TNF White-NPF One Size
The North Face$57.424.5★2,232 rev
The North Face Borealis Sling Bag - Crossbody Bag Water Repellent Adjustable Strap Multiple Compartments Desert Stone/Stone Slab/Ember Soil One Size
The North Face$61.524.5★2,232 rev
The North Face Berkeley Field Bag | Water Repellent Finish Vintage Style Travel Essential Sling Holds Water Bottles Phones & Keys TNF Black/Mineral Gold-NPF One Size
The North Face$39.304.7★1,355 rev
Carhartt Classic Adjustable Sling Bag Durable 600-Denier Water Resistant Hip Pack Essential Waist Pack (Black)
Carhartt$31.414.7★2,913 rev
The North Face Womens Isabella Sling - Slim Carry Crossbody Bag with Large Main Compartment Water-Repellent Finish Gardenia White Dark Heather/Gravel-NPF One Size
The North Face$40.324.6★833 rev
Newest
by launch date
Osprey Daylite Crossbody Pouch - Small Handbag with Zipper and Bottle Pocket - Lightweight Shoulder Bag Barley Brown/Multi
Osprey$59.49318 rev
Amazon Essentials Lightweight Duffel Bag 25 Inches Black (Previously Amazon Basics)
Amazon Essentials$19.5114,945 rev
Patagonia Unisex Atom Sling 8L Daypack
Patagonia$97.435 rev
Patagonia Terravia Tote Pack All Black
Patagonia$113.084 rev
The North Face Jester Crossbody Bag - Water-Repellent Sling Bag Multiple Carry Options Adjustable Bungee Support Twilight Galaxy/Blue Flax One Size
The North Face$26.194,037 rev
Trending
90-day click momentumAmazon Essentials Lightweight Duffel Bag 25 Inches Black (Previously Amazon Basics)
Amazon Essentials$19.514.6★
The North Face Jester Crossbody Bag - Water-Repellent Sling Bag Multiple Carry Options Adjustable Bungee Support Twilight Galaxy/Blue Flax One Size
The North Face$26.194.6★
Osprey Daylite Crossbody Pouch - Small Handbag with Zipper and Bottle Pocket - Lightweight Shoulder Bag Barley Brown/Multi
Osprey$59.494.6★
Fjllrven High Coast Duffel 36 - Lightweight Water-Resistant Durable Fabric Spacious Storage - Travel Hiking Patina Green One Size
Fjällräven$114.654.5★
The North Face Womens Borealis Commuter Laptop Backpack TNF Black/TNF White One Size
The North Face$92.694.7★
What buyers say about patagonia black hole
What buyers praise and complain about, mined from review topics.What buyers love
“Decent size”
“Decent quality”
“Lots of storage”
“Lots of pockets”
“Material is durable”
“Sturdy, comfortable”
“Well worth it”
“it's my daily carry”
“Great sturdy tote”
“Easy to carry”
What buyers complain about
“Too small”
“Strap is too short”
“have started to fray after only a few months”
“Zippers defective”
“expensive for what they are”
“Small and uncomfortable”
“Awful build quality”
“material feels different”
“the bench pockets are a little tight”
“To heavy”
Top return reasons
Common questions
- Is patagonia black hole profitable to sell on Amazon United States?
- The niche generates $63K/yr across 51 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is +19.8%. Flapen's verdict: Skip it (39/100).
- How competitive is the patagonia black hole niche?
- 13 brands and 127 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in patagonia black hole?
- Top complaints mined from reviews: Size-Overall, Strap/String Quality, Durability. The return rate is 9.7% — above our launch gate.
- What does it cost to enter the patagonia black hole niche?
- Listings span $17.03–$153.91; the average listing price is $57.43 (sweet spot $15–$100). The average incumbent carries 4,192 reviews — the moat a new listing must climb.