Passport Holder with Airtag

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

210K

Growth, 90 days vs prior 90

-2.2%

Conversion, latest week

2.0%

Market size, estimated

$62Ka year

Peak month

December2.1× the quietest month

Top search term

airtag passport holder55K searches a year

Listings sell for $14.49 on average, from $4.00 to $45.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.49 that is $0 to $1K a year per listing.

Average price

$14.49under the $15 to $100 sweet spot

Price range

$4.00–$45.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #84 within Travel Accessories. It carries 2,552 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#84in Travel Accessories

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

2,552per listing

Listings tracked

71

16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

8Amazon's first-year sales bar

Average brand age

36 months