partners in crime tumbler
Skip itA small market ($8K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$15.20avg listing price — sweet spot $15–$100
Review moat
Good570.77avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.97–$29.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-36.8%90-day search growth — must beat 0% to launch
Market size
Bad$8K$8K/yr · 50K searches
According to Flapen's Amazon United States niche tracking, partners in crime tumbler is a $8K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 31/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
partners in crime tumbler market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $4K–$8K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #4,410
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 10.9%
- Avg brand age
- 36 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
24
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
12%
- HOFOYA44%
- 34HD16%
- Desimtion13%
- Ptikx5%
- Pavilion Gift Company5%
- JoycuFF5%
- Open — no brand owns it (4 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -36.8% search growth over the last 90 days.Peak months: Feb, Dec · busiest ÷ quietest = 2.4×
Top partners in crime tumbler search terms
- partners in crime36K/yr
- partner in crime gifts5K/yr
- partners in crime gifts7K/yr
- partners in crime tumbler1K/yr
Top partners in crime tumbler products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
2Pcs Partners in Crime Split Heart BFF Necklaces Friendship Gift for Women
HOFOYA$13.584.0★21 rev
Desimtion Friendship Bracelets for Women Partners in Crime Handcuff Matching Bracelets Funny Best Friend Birthday Gifts for Women Unique BFF Bracelets for 2
Desimtion$9.914.4★2,245 rev
34HD Partners in Crime Tumbler with Handle and Straw 40oz Stainless Steel Bestie Drinking Cup BFF Coffee Mug Best Friends Gifts for Birthday Christmas Funny Friends Gift Ideas for Women
34HD$27.534.6★235 rev
Friend Gifts for Women & Men - Funny Partner in Crime Acrylic Sign Decoration for Desk Table Shelf - 4 x 4 Inches
Ptikx$10.364.9★30 rev
You Are My Partner In Crime - Raccoon Gray 17oz Dolomite Coffee Cup Mug
Pavilion Gift Company$17.234.6★778 rev
Newest
by launch date
Funny Valentines Day Gift for Girlfriend Wife Handmade Crochet Raccoon Collectible Figurines with Sign You Are My Partner in Crime Cute Romantic Pocket Hug Token Couple Anniversary Present
Stitch-Witch$14.1830 rev
CHOANG Gothic Partners in Crime Tumbler Gift for Best Friend Funny Stainless Steel Travel Mug with Skeleton Hands & Roses Friendship BFF Birthday Christmas Present for Women Girls
CHOANG$17.3716 rev
Friend Gifts for Women & Men - Funny Partner in Crime Acrylic Sign Decoration for Desk Table Shelf - 4 x 4 Inches
Ptikx$10.3630 rev
34HD Partners in Crime Tumbler with Handle and Straw 40oz Stainless Steel Bestie Drinking Cup BFF Coffee Mug Best Friends Gifts for Birthday Christmas Funny Friends Gift Ideas for Women
34HD$27.53235 rev
34HD Partners in Crime Tumbler with Handle and Straw 40oz Stainless Steel Bestie Drinking Cup BFF Coffee Mug Best Friends Gifts for Birthday Christmas Funny Friends Gift Ideas for Women
34HD$29.09235 rev
Trending
90-day click momentum2Pcs Partners in Crime Split Heart BFF Necklaces Friendship Gift for Women
HOFOYA$13.584.0★
JoycuFF Partner in Crime Morse Code Bracelets for Women Men Unique Trendy Handmade Silk Wrap Strand Jewelry for Mom Aunt Wife Niece Grandma Daughter Best Friend Sisters Christmas Birthday Day Gifts
JoycuFF$6.794.7★
34HD Partners in Crime Tumbler with Handle and Straw 40oz Stainless Steel Bestie Drinking Cup BFF Coffee Mug Best Friends Gifts for Birthday Christmas Funny Friends Gift Ideas for Women
34HD$27.534.6★
JoycuFF Partner in Crime Morse Code Bracelets for Best Friend Mom Coworker Sister Daughter Inspirational Birthday Mothers Thanksgiving Day Gifts for Women Fashion Silver Chain Bracelet
JoycuFF$12.744.6★
Friend Gifts for Women & Men - Funny Partner in Crime Acrylic Sign Decoration for Desk Table Shelf - 4 x 4 Inches
Ptikx$10.364.9★
What buyers say about partners in crime tumbler
What buyers praise and complain about, mined from review topics.What buyers love
“Cute gift”
“Great quality cup”
“Size fits all”
“Not flimsy”
“Very durable - was a bit worried that Id loose the key chain because its so dainty”
“As described”
“Color is right”
“Definitely keeps drinks to temps”
“cleans like a normal mug”
“Great value for the money”
What buyers complain about
“This item does not look like the picture”
“Cheaply made”
“A little smaller than I thought”
“The outside doesnt get super hot when you put a hot beverage in it”
Top return reasons
Common questions
- Is partners in crime tumbler profitable to sell on Amazon United States?
- The niche generates $8K/yr across 13 tracked products. 90-day search growth is -36.8%. Flapen's verdict: Skip it (31/100).
- How competitive is the partners in crime tumbler niche?
- 10 brands and 24 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in partners in crime tumbler?
- Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Size-Overall. The return rate is 0.9%.
- When does demand for partners in crime tumbler peak?
- Demand peaks in Feb–Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the partners in crime tumbler niche?
- Listings span $4.97–$29.09; the average listing price is $15.20 (sweet spot $15–$100). The average incumbent carries 571 reviews — the moat a new listing must climb.