parrot hat
Worth a lookShows a thin review moat (163 avg reviews), but a small market ($11K/yr) keeps it on the watch list.
Review moat
Great162.74avg incumbent reviews — the moat a new listing must climb
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$16.78avg listing price — sweet spot $15–$100
Price range
Great$5.61–$43.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Growth
Good+35.0%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Returns
Bad7.0%return rate — above 5% kills the launch gate
Market size
Bad$11K$11K/yr · 22K searches
According to Flapen's Amazon United States niche tracking, parrot hat is a $11K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
parrot hat market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $13K–$17K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #67,758
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 80%
- Out of stock
- 2.6%
- Avg brand age
- 38 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
30 rising
Sellers
48
Top-5 brand share
47%
Top 20: 90%
Top-5 click share
46%
Top 20: 85%
Open market
48%
- NEWEI15%
- BONSNY11%
- Tezmd9%
- ODCRAT6%
- Beistle6%
- Rasta Imposta5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +35.0% search growth over the last 90 days.Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 3.6×
Top parrot hat search terms
- parrot hat14K/yr
- parrot head5K/yr
- parrot head hat3K/yr
- parrotheads266/yr
Top parrot hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NEWEI Acrylic Macaw Parrot Earrings Dangle for Women Charm Hawaiian Jewelry Accessories (Multicolor)
NEWEI$5.864.1★423 rev
Bonsny Acrylic Drop Dangle Sweet Parrot Bird Earrings Jewelry For Women Gift Charms accessories Original Design (Floral)
BONSNY$5.614.1★321 rev
Parrot Bird Animal Embroidered Baseball Cap for Women Men Vintage Adjustable Washed Distressed Denim Baseball Hat
Tezmd$14.394.4★325 rev
Beistle Plush Fabric Novelty Parrot Hat Tropical Hawaiian Costume Luau Party Supplies Hula Accessory
Beistle$18.954.4★475 rev
Jimmy Music Buffett Accessories Hats Its 5 Oclock Some Where Cap Women Hats Cyan Blue Funny Hats Gifts for Mom Outdoor Caps
ODCRAT$13.964.4★207 rev
Newest
by launch date
Parrot Bucket Hat for Men Women Packable Sun Hats Fisherman Outdoor Summer Travel Hiking Beach Caps
KzgtY$14.9625 rev
QXFHULV Printed Bucket Hat - Reversible Packable Summer Travel Beach Sun Cap for Men Women Teens
QXFHULV$9.9716 rev
Needzo Tropical Sailor Captain Hat Seagull and Parrot Details Festive Boat Party Costume for Men and Women Adjustable
Needzo$14.057 rev
Bubblepompom Parrot Parrot Hat with Ears Moving Jumping Pop Up Beating Hat Plush Farm Animal Holiday Cosplay Dress Up Funny Gift for Kids Boys Girls Rainbow 22
Bubblepompom$14.86867 rev
Retirement Baseball Cap Navy Blue Cotton Parrot and Cocktail Design 5 OClock Everywhere Adjustable Casual Hat (Navy Blue)
Noxmidl$14.3327 rev
Trending
90-day click momentumQXFHULV Printed Bucket Hat - Reversible Packable Summer Travel Beach Sun Cap for Men Women Teens
QXFHULV$9.974.0★
Parrot Bucket Hat for Men Women Packable Sun Hats Fisherman Outdoor Summer Travel Hiking Beach Caps
KzgtY$14.964.8★
Needzo Tropical Sailor Captain Hat Seagull and Parrot Details Festive Boat Party Costume for Men and Women Adjustable
Needzo$14.054.3★
Bubblepompom Parrot Parrot Hat with Ears Moving Jumping Pop Up Beating Hat Plush Farm Animal Holiday Cosplay Dress Up Funny Gift for Kids Boys Girls Rainbow 22
Bubblepompom$14.864.4★
Retirement Baseball Cap Navy Blue Cotton Parrot and Cocktail Design 5 OClock Everywhere Adjustable Casual Hat (Navy Blue)
Noxmidl$14.334.0★
What buyers say about parrot hat
What buyers praise and complain about, mined from review topics.What buyers love
“Fits great”
“Great loking, well made”
“Colorful”
“Gift”
“The top is lightweight”
“Durable parrot mask head”
“This one of my favorite hats, shape and adjustability”
“Feels and looks great”
“good value”
“It is sturdy enough to hold its shape while wearing it”
What buyers complain about
“this barely fits”
“Cheap plastic”
“Breaks easily”
“But it's blue, not teal”
“Thw item is ok but the listing did NOT make it CLEAR it's for babies!!!!!”
“$1.00 would have been too much for these”
“the text is real small”
“Very shallow”
Top return reasons
Common questions
- Is parrot hat profitable to sell on Amazon United States?
- The niche generates $11K/yr across 35 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is +35.0%. Flapen's verdict: Worth a look (51/100).
- How competitive is the parrot hat niche?
- 30 brands and 48 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in parrot hat?
- Top complaints mined from reviews: Size-Overall, Material Quality, Durability. The return rate is 7.0% — above our launch gate.
- When does demand for parrot hat peak?
- Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 3.6× the quietest.
- What does it cost to enter the parrot hat niche?
- Listings span $5.61–$43.31; the average listing price is $16.78 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.