Papa Hat

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +320.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months

106K

Growth, 90 days vs prior 90

+320.0%

Conversion, latest week

3.4%

Market size, estimated

$65Ka year

Peak month

June11.4× the quietest month

Top search term

papa hat77K searches a year

Listings sell for $18.05 on average, from $11.15 to $23.03. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $18.05 that is $0 to $2K a year per listing.

Average price

$18.05inside the $15 to $100 sweet spot

Price range

$11.15–$23.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #6,656 within Baseball Caps. It carries 369 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#6,656in Baseball Caps

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

369per listing

Listings tracked

40

18 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

7Amazon's first-year sales bar

Average brand age

28 months