Pampers Swim Diapers

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +128.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+128.9%

Conversion, latest week

14.9%

Market size, estimated

$143Ka year

Peak month

June7.1× the quietest month

Top search term

pampers swim diapers23K searches a year

Listings sell for $16.65 on average, from $6.42 to $22.59. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $16.65 that is $4K to $8K a year per listing.

Average price

$16.65inside the $15 to $100 sweet spot

Price range

$6.42–$22.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #29 within Baby Boys. It carries 3,209 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

95%

Out of stock, average day

7.3%

Average rank

#29in Baby Boys

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

3,209per listing

Listings tracked

21

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

55 months