pajama shorts women
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but weak search conversion (0.5%) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Avg price
Great$17.74avg listing price — sweet spot $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$7.75–$35.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+20.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,370.69avg incumbent reviews — the moat a new listing must climb
Market size
Okay$155K$155K/yr · 1.7M searches
Returns
Bad6.1%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, pajama shorts women is a $155K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 57% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 52/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
pajama shorts women market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- $142K–$177K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #326
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 3.1%
- Avg brand age
- 33 months
- Avg seller age
- 168 days
Competition & brand share
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
51 rising
Sellers
57
Top-5 brand share
57%
Top 20: 85%
Top-5 click share
16%
Top 20: 41%
Open market
39%
- Ekouaer19%
- ANRABESS12%
- Hanes10%
- JOYLADY10%
- Ultra Performance6%
- PrinStory4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +20.7% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 5.0×
Top pajama shorts women search terms
- pajama shorts women598K/yr
- womens pajama shorts354K/yr
- capri pajamas56K/yr
- womens capri pajamas49K/yr
- flannel pajamas for women set425K/yr
- capri pajamas for women31K/yr
- capri pajama sets18K/yr
- 100% cotton pajama sets for women13K/yr
- plus size cotton pajama sets women8K/yr
- prinstory womens pajama set25K/yr
Top pajama shorts women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ANRABESS Boxer Shorts for Women Gingham Pajama 2026 Summer Casual Lounge Sleep Plaid Shorts Y2K Beach Bottoms Red White Plaid Medium
ANRABESS$8.984.4★5,337 rev
Womens 3 Pack Boxer Pajama Shorts Womens Sleep Lounge Shorts Casual Yummy PJ Short for Women (Avail in Plus Size)
Ultra Performance$18.274.6★712 rev
JOYLADY 3-Pack Pajama Shorts for Women Lightweight Sleepwear & Lounge Shorts Set D-M
JOYLADY$24.244.2★60 rev
Ekouaer Womens Pajama Sets 2 Piece Soft Short Sleeve Top and Shorts Sleepwear Round Neck Pjs Lounge Set with Pockets Black Large
Ekouaer$12.474.6★2,024 rev
URATOT 5 Pack Shorts for Women Summer Casual Lounge Short Comfy Cotton Dolphin Shorts Athletic Gym Yoga Running Short Pants
URATOT$23.704.5★11,248 rev
Newest
by launch date
JOYLADY 3-Pack Plaid Pajama Shorts for Women Gingham Boxer Sleep Bottoms Set A-L
JOYLADY$18.9987 rev
JOYLADY 3-Pack Pajama Shorts for Women Lightweight Sleepwear & Lounge Shorts Set D-M
JOYLADY$24.2460 rev
Ekouaer Womens Pajama Short Sleep Short 2026 Fashion Summer Y2k Casual Lounge Short Cute Micro Mini Pj Bottoms with Pockets Cherry Medium
Ekouaer$9.3359 rev
JOYLADY 3-Pack Pajama Shorts for Women Lightweight Sleepwear & Lounge Shorts Set D-S
JOYLADY$23.9360 rev
OAKVON Womens 5-Pack Pajama Shorts Soft Lounge Sleep Shorts with Drawstring and Pockets
OAKVON$25.4279 rev
Trending
90-day click momentumOAKVON Womens 5-Pack Pajama Shorts Soft Lounge Sleep Shorts with Drawstring and Pockets
OAKVON$25.424.3★
JOYLADY 3-Pack Pajama Shorts for Women Lightweight Sleepwear & Lounge Shorts Set D-S
JOYLADY$23.934.2★
OAKVON Womens 5-Pack Pajama Shorts Soft Lounge Sleep Shorts with Drawstring and Pockets
OAKVON$25.884.3★
JOYLADY 3-Pack Plaid Pajama Shorts for Women Gingham Boxer Sleep Bottoms Set A-L
JOYLADY$18.994.2★
Ekouaer Womens Pajama Short Sleep Short 2026 Fashion Summer Y2k Casual Lounge Short Cute Micro Mini Pj Bottoms with Pockets Cherry Medium
Ekouaer$9.334.7★
What buyers say about pajama shorts women
What buyers praise and complain about, mined from review topics.What buyers love
“EXTREMELY COMFORTABLE”
“It fits as expected”
“Buttery soft”
“Excellent product”
“Great deal”
“Lightweight material”
“Color is great”
“Lightweight and comfortable”
“Deep pockets”
“Easy to wash and dry”
What buyers complain about
“Size down”
“cheap material”
“Waist too Tight”
“Not comfortable”
“Fabric feels little transparent”
“Poor quality”
“The fabric is much thinner than other popular name brands”
“There is not much stretch to it”
“weird pockets”
“a little pricey for me”
Top return reasons
Common questions
- Is pajama shorts women profitable to sell on Amazon United States?
- The niche generates $155K/yr across 137 tracked products. 14 of 40 products launched in the last 360 days are still selling. 90-day search growth is +20.7%. Flapen's verdict: Worth a look (52/100).
- How competitive is the pajama shorts women niche?
- 51 brands and 57 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in pajama shorts women?
- Top complaints mined from reviews: Size-Overall, Material Quality, Waist Fit. The return rate is 6.1% — above our launch gate.
- When does demand for pajama shorts women peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 5.0× the quietest.
- What does it cost to enter the pajama shorts women niche?
- Listings span $7.75–$35.69; the average listing price is $17.74 (sweet spot $15–$100). The average incumbent carries 2,371 reviews — the moat a new listing must climb.