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Oversized Hoodies

Fail

Demand is soft, at -46.1% this quarter, so Oversized Hoodies is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$36K/yr405K searches / yr
90-day growth
-46.1%search demand this quarter
Competition
19%top-5 click share · 42 brands · 89 sellers

Flapen Score

Oversized Hoodies against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Oversized Hoodies is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Oversized Hoodies market on Amazon at a glance

Shoppers on Amazon United States searched for Oversized Hoodies 405K times last year and spent an estimated $36K. The top 5 brands take 41% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 405K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -46.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
405K
Growth, 90 days vs prior 90
-46.1%
Conversion, latest week
0.3%
Market size, estimated
$36Ka year
Peak month
December4.8× the quietest month
Top search term
oversized hoodie men116K searches a year

02 · Price

A sale here is worth $29.50.

Listings sell for $29.50 on average, from $11.25 to $54.23. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $29.50 that is $0 to $3K a year per listing.

Average price
$29.50inside the $15 to $100 sweet spot
Price range
$11.25–$54.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #305 within Fashion Hoodies & Sweatshirts. It carries 9,665 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
98%
Out of stock, average day
2.9%
Average rank
#305in Fashion Hoodies & Sweatshirts
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
9,665per listing
Listings tracked
101

04 · Newcomers

2 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
2Amazon's first-year sales bar
Average brand age
33 months

Products

Top Oversized Hoodies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

89

Top-5 brand share

41%

Top 20: 89%

Top-5 click share

19%

Top 20: 53%

Open market

52%

  • Brand 19%
  • Brand 28%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Oversized Hoodies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Oversized Hoodies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oversized hoodie men116K/yr
  • oversized hoodies for men101K/yr
  • mens oversized hoodie93K/yr
  • black oversized hoodie26K/yr
  • oversized black hoodie19K/yr
  • black hoodie oversized12K/yr
  • oversized hoodie for men16K/yr
  • red oversized hoodie9K/yr
  • oversized grey hoodie5K/yr
  • green oversized hoodie5K/yr

Reviews and returns

What reviews say buyers love and hate about Oversized Hoodies

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Size-Overall”
5.1%of orders come back
“Runs a little small”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Oversized Hoodies questions

Answered from the same tracked data.