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Overalls Shorts

Maybe

Search demand grew +215.5% this quarter. But returns run at 12.9% of orders, so Overalls Shorts is a Maybe.

Flapen Score
60
60 / 100
Top 5% of 16,930 Clothing, Shoes & Jewelry niches · +15 vs the category median of 45
Market size
$50K/yr401K searches / yr
90-day growth
+215.5%search demand this quarter
Competition
18%top-5 click share · 38 brands · 55 sellers

Flapen Score

Overalls Shorts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Overalls Shorts is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Overalls Shorts market on Amazon at a glance

Shoppers on Amazon United States searched for Overalls Shorts 401K times last year and spent an estimated $50K. The top 5 brands take 58% of clicks. Demand peaks in Apr–May–Jun–Jul–Oct. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +215.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months
401K
Growth, 90 days vs prior 90
+215.5%
Conversion, latest week
0.4%
Market size, estimated
$50Ka year
Peak month
July15.8× the quietest month
Top search term
denim overall shorts for women54K searches a year

02 · Price

A sale here is worth $30.63.

Listings sell for $30.63 on average, from $13.32 to $78.30. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $30.63 that is $0 to $3K a year per listing.

Average price
$30.63inside the $15 to $100 sweet spot
Price range
$13.32–$78.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
12.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #154 within Jumpsuits, Rompers & Overalls. It carries 1,048 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
95%
Out of stock, average day
1.3%
Average rank
#154in Jumpsuits, Rompers & Overalls
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
1,048per listing
Listings tracked
110

04 · Newcomers

Amazon counts 12 of last year's 34 launches as successful.

34 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
34
Successful launches
12Amazon's first-year sales bar
Average brand age
33 months

Products

Top Overalls Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

$0$1K$2K$3K$4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 falling

Sellers

55

Top-5 brand share

58%

Top 20: 90%

Top-5 click share

18%

Top 20: 43%

Open market

36%

  • ANRABESS27%
  • Amazon Essentials11%
  • Glamaker9%
  • Pink Queen6%
  • Skirt BL6%
  • CIDER5%

Demand

Overalls Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Oct · busiest ÷ quietest = 15.8×

Search terms

Top Overalls Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • denim overall shorts for women54K/yr
  • overall shorts for women loose fit36K/yr
  • shortalls44K/yr
  • jean overall shorts28K/yr
  • plus size overall shorts26K/yr
  • denim overall shorts37K/yr
  • bib shorts women20K/yr
  • womens denim overalls shorts13K/yr
  • jean short overalls17K/yr
  • bib overall shorts for women13K/yr

Reviews and returns

What reviews say buyers love and hate about Overalls Shorts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall37%−0.25

Awkward fit

Too short

Run big

Strap/String Quality6%−0.06

My only complaint is that the straps dont adjust right

Straps slip

I tried making the straps tighter but it really didn't help

Quality-Overall4%−0.05

Cheap

missing the mark a little bit on quality

poor quality

Thickness4%−0.03

Pretty thin material though fyi

Thick

Material is thinner than I expected

Material Quality3%−0.04

Its like t shirt material

This material is see though

Flimsy material

Love

Size-Overall25%−0.25

Cute out fit

fit as described

Awesome fit

Comfort-Overall22%+2.82

It's comfortable

comfortable to wear

Love these comfy things

Quality-Overall6%−0.05

Good Quality

they seem well-made

The quality feels solid overall

Material Quality5%−0.04

Material is soft

very comfortable material

Great quality material

Pockets/Compartments3%+0.25

Lots of pockets comfortable

love the pockets

Plus, the pockets are actually usable

Return

12.9% Return rate 81% Fixable by listing

Size-Overall51%█▇████

Awkward fit

Too short

Run big

Waist Fit13%█▇▇▆▇█
Length12%▆█▆▇██

Body of jumpsuit is too long

Overall Length is short

The overall length is very short

Material Quality3%▅▆█▇▅▅

Its like t shirt material

This material is see though

Flimsy material

Thigh Fit3%█▇▅▆▅▅

FAQ

Common Overalls Shorts questions

Answered from the same tracked data.