Over the Shoulder Sweater

Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -52.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months

331K

Growth, 90 days vs prior 90

-52.3%

Conversion, latest week

0.1%

Market size, estimated

$10Ka year

Peak month

December4.6× the quietest month

Top search term

over the shoulder sweater44K searches a year

Listings sell for $22.25 on average, from $11.41 to $42.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $22.25 that is $0 to $2K a year per listing.

Average price

$22.25inside the $15 to $100 sweet spot

Price range

$11.41–$42.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

10.9%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #1,942 within Bodysuits. It carries 669 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#1,942in Bodysuits

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

669per listing

Listings tracked

185

79 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -82 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

79

Successful launches

6Amazon's first-year sales bar

Average brand age

-82 months