Over the Door Purse Organizer
FailDemand is soft, at -4.7% this quarter, so Over the Door Purse Organizer is a Fail.
- Flapen Score
- 48 / 100Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 4548
- Market size
- $152K/yr243K searches / yr
- 90-day growth
- -4.7%search demand this quarter
- Competition
- 48%top-5 click share · 23 brands · 30 sellers
Flapen Score
Over the Door Purse Organizer against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Over the Door Purse Organizer is stronger. Inside it, weaker.
Market
The Over the Door Purse Organizer market on Amazon at a glance
Shoppers on Amazon United States searched for Over the Door Purse Organizer 243K times last year and spent an estimated $152K. The top 5 brands take 65% of clicks. Demand peaks in Jan–Aug. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.
- Searches, last 12 months
- 243K
- Growth, 90 days vs prior 90
- -4.7%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $152Ka year
- Peak month
- August1.7× the quietest month
- Top search term
- over the door purse organizer58K searches a year
02 · Price
A sale here is worth $18.82.
Listings sell for $18.82 on average, from $7.17 to $32.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $18.82 that is $2K to $5K a year per listing.
- Average price
- $18.82inside the $15 to $100 sweet spot
- Price range
- $7.17–$32.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #591 within Handbag Accessories. It carries 2,053 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 4.3%
- Average rank
- #591in Handbag Accessories
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 2,053per listing
- Listings tracked
- 29
04 · Newcomers
6 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Over the Door Purse Organizer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
30
Top-5 brand share
65%
Top 20: 97%
Top-5 click share
48%
Top 20: 91%
Open market
29%
- Brand 121%
- Brand 221%
- Brand 39%
- Brand 48%
- Brand 57%
- Brand 66%
Demand
Over the Door Purse Organizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Aug · busiest ÷ quietest = 1.7×
Search terms
Top Over the Door Purse Organizer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- over the door purse organizer58K/yr
- over door purse organizer15K/yr
- over the door bag organizer14K/yr
- door purse organizer11K/yr
- purse rack for door16K/yr
- purse hanger for door17K/yr
- over the door purse hanger12K/yr
- purse organizer for door12K/yr
- door bag hanger11K/yr
- door purse hanger12K/yr
Reviews and returns
What reviews say buyers love and hate about Over the Door Purse Organizer
We read the reviews and the return reasons for every product selling here.
“Little small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Over the Door Purse Organizer questions
Answered from the same tracked data.









