Ovcio Wearable Cashmere Wrap

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

+27.1%

Conversion, latest week

2.6%

Market size, estimated

$45Ka year

Peak month

September3.9× the quietest month

Top search term

cashmere travel wrap9K searches a year

Listings sell for $79.42 on average, from $12.42 to $138.82. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $79.42 that is $0 to $8K a year per listing.

Average price

$79.42inside the $15 to $100 sweet spot

Price range

$12.42–$138.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

7.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #234 within Scarves & Wraps. It carries 657 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#234in Scarves & Wraps

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

657per listing

Listings tracked

27

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

49 months