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Outlet Clearance

Fail

Shoppers spend an estimated $1K a year here, so Outlet Clearance is a Fail.

Flapen Score
23
23 / 100
Ranks 16,633 of 16,930 Clothing, Shoes & Jewelry niches · −22 vs the category median of 45
Market size
$1K/yr191K searches / yr
90-day growth
-44.2%search demand this quarter
Competition
79%top-5 click share · 8 brands · 15 sellers

Flapen Score

Outlet Clearance against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Outlet Clearance is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outlet Clearance market on Amazon at a glance

Shoppers on Amazon United States searched for Outlet Clearance 191K times last year and spent an estimated $1K. The top 5 brands take 90% of clicks. Demand peaks in Nov–Dec. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1K a year.

Searches, last 12 months
191K
Growth, 90 days vs prior 90
-44.2%
Conversion, latest week
0.1%
Market size, estimated
$1Ka year
Peak month
December6.5× the quietest month
Top search term
amazon outlet143K searches a year

02 · Price

A sale here is worth $6.75.

Listings sell for $6.75 on average, from $0.11 to $23.96. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $6.75 that is $0 to $675 a year per listing.

Average price
$6.75under the $15 to $100 sweet spot
Price range
$0.11–$23.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$675
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

45% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #355 within Earrings. It carries 11,357 reviews at 3.89 stars, so a new listing needs social proof before a better product.

Sponsored listings
45%
Prime listings
27%
Out of stock, average day
2.9%
Average rank
#355in Earrings
Average rating
3.89 starsAmazon United States average 4.42 stars
Average reviews
11,357per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Outlet Clearance products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

15

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

7%

  • Brand 165%
  • Brand 29%
  • Brand 38%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 7%)

Demand

Outlet Clearance search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.5×

Search terms

Top Outlet Clearance search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • amazon outlet143K/yr
  • outlet clearance10K/yr
  • amazons outlet store7K/yr
  • prime outlet store4K/yr
  • amazon overstock outlet store clearance9K/yr
  • amazon overstock deals9K/yr
  • amazon outlets store overstock2K/yr
  • outlet amazon store4K/yr
  • amazon outlets store clearance overstock2K/yr
  • amazon+outlet357/yr

Reviews and returns

What reviews say buyers love and hate about Outlet Clearance

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Weight Light”
22%of negative reviews mention “Size-Overall”
4.3%of orders come back
“it feel like a large on me”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Outlet Clearance questions

Answered from the same tracked data.