Oura Ring Ceramic

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +50.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

142K

Growth, 90 days vs prior 90

+50.2%

Conversion, latest week

0.1%

Market size, estimated

$34Ka year

Top search term

oura ring ceramic41K searches a year

Listings sell for $172.89 on average, from $9.79 to $486.45. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $172.89 that is $0 to $17K a year per listing.

Average price

$172.89above the $15 to $100 sweet spot

Price range

$9.79–$486.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$17K

Returns

11.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #109 within Rings. It carries 1,128 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

95%

Out of stock, average day

0.9%

Average rank

#109in Rings

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,128per listing

Listings tracked

22

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

8Amazon's first-year sales bar

Average brand age

24 months