Organic Toddler Underwear

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

+33.9%

Conversion, latest week

2.6%

Market size, estimated

$38Ka year

Peak month

July1.4× the quietest month

Top search term

burts bees underwear girls29K searches a year

Listings sell for $17.72 on average, from $10.06 to $26.48. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $17.72 that is $0 to $2K a year per listing.

Average price

$17.72inside the $15 to $100 sweet spot

Price range

$10.06–$26.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #14 within Underwear. It carries 1,879 reviews at 4.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#14in Underwear

Average rating

4.81 starsAmazon United States average 4.42 stars

Average reviews

1,879per listing

Listings tracked

31

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

52 months