Oreylo Earrings Hook

Shoppers searched for this 402K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -44.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months

402K

Growth, 90 days vs prior 90

-44.9%

Conversion, latest week

1.5%

Market size, estimated

$89Ka year

Top search term

hook earrings47K searches a year

Listings sell for $14.71 on average, from $6.16 to $37.24. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.71 that is $0 to $1K a year per listing.

Average price

$14.71under the $15 to $100 sweet spot

Price range

$6.16–$37.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.4%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #5,008 within Earrings. It carries 549 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

91%

Out of stock, average day

5.5%

Average rank

#5,008in Earrings

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

549per listing

Listings tracked

56

24 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

6Amazon's first-year sales bar

Average brand age

35 months