orange sweater
Skip itSoft demand (-58.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.11avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Price range
Great$10.42–$37.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad$93K$93K/yr · 774K searches
Review moat
Bad6,769.63avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-58.6%90-day search growth — must beat 0% to launch
Returns
Bad14.6%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, orange sweater is a $93K/yr Amazon United States market (774K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 42/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
orange sweater market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $121K–$145K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #423
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 9.5%
- Avg brand age
- 33 months
- Avg seller age
- 181 days
Competition & brand share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
40 falling
Sellers
60
Top-5 brand share
49%
Top 20: 85%
Top-5 click share
26%
Top 20: 54%
Open market
47%
- Amazon Essentials25%
- Urban CoCo8%
- Saodimallsu6%
- SHEWIN5%
- PRETTYGARDEN5%
- Iandroiy3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -58.6% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 27.5×
Top orange sweater search terms
- orange sweater264K/yr
- orange sweater for woman230K/yr
- orange sweater women41K/yr
- womens orange sweater41K/yr
- orange sweaters for women26K/yr
- burnt orange sweater66K/yr
- orange sweater for women21K/yr
- burnt orange sweater for woman40K/yr
- orange sweaters14K/yr
- orange womens sweater11K/yr
Top orange sweater products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Womens Long-Sleeve Lightweight Crewneck Sweater Flattering (Available in Plus Size) Rust XX-Large
Amazon Essentials$10.424.4★25,585 rev
Amazon Essentials Mens Regular Fit Cotton V-Neck Pullover Sweater (Available in Big & Tall) Orange X-Large
Amazon Essentials$21.754.5★7,798 rev
Amazon Essentials Mens Regular Fit Cotton V-Neck Pullover Sweater (Available in Big & Tall) Orange Large
Amazon Essentials$24.164.6★8,796 rev
LILBETTER Womens Long Sleeve Button Down V-Neck Hollow Out Pattern Design Open Front Cardigan Sweater(Bright-Orange X-Large)
LILBETTER$18.884.6★365 rev
ANRABESS Womens Oversized Sweaters 2026 Long Sleeve Fuzzy Knit Casual Chunky Pullover Sweater Fall Outfits Clothes Orange Medium
ANRABESS$32.534.4★6,125 rev
Newest
by launch date
Rapbin Womens Lightweight Short Sleeve Sweater Casual V Neck Knit Blouses Shirts 2026 Spring Summer Tops Orange
Rapbin$16.03301 rev
Rapbin Womens Lightweight Short Sleeve Sweater Casual V Neck Knit Blouses Shirts 2026 Spring Summer Tops Orange
Rapbin$15.99301 rev
QILORA Short Sleeve Sweater for Women Summer Lightweight Sweater Knit Top Crew Neck Business Casual Work Top Orange
QILORA$14.4920 rev
SHEWIN Womens Tops Dressy Casual Crewneck Lightweight Sweaters for Women Pullover Mesh Top Women Knit Spring Clothes for Women US 8-10(M) Orange
SHEWIN$19.92239 rev
RoseSeek Womens Button Down Knitted Sweaters Crew Neck Long Sleeve Jumper Fall Tops Burnt Orange Medium
RoseSeek$32.179 rev
Trending
90-day click momentumQILORA Short Sleeve Sweater for Women Summer Lightweight Sweater Knit Top Crew Neck Business Casual Work Top Orange
QILORA$14.494.3★
Amazon Essentials Mens Cable Knit Long-Sleeve Crewneck Sweater 100% Cotton Big & Tall Options Available Orange XX-Large
Amazon Essentials$18.064.5★
Rapbin Womens Lightweight Short Sleeve Sweater Casual V Neck Knit Blouses Shirts 2026 Spring Summer Tops Orange
Rapbin$16.034.5★
Iandroiy Womens 3/4 Sleeve Cropped Cardigan Sweater Elegant Shrugs for Women (Small Orange)
Iandroiy$13.564.1★
SHEWIN Womens Tops Dressy Casual Crewneck Lightweight Sweaters for Women Pullover Mesh Top Women Knit Spring Clothes for Women US 8-10(M) Orange
SHEWIN$19.924.4★
What buyers say about orange sweater
What buyers praise and complain about, mined from review topics.What buyers love
“True fit”
“Great color”
“Very comfortable”
“Great quality”
“The fabric is so soft and cuddly”
“Nice spring weight”
“it kept me warm”
“This is a blend of cotton and acrylic and it is very lightweight and breathable”
“The value for the money is definitely good”
“as it appears online”
What buyers complain about
“Thin”
“Short sweater”
“The color is pumpkin not like a burnt orange”
“Hole formed after 1st wash”
“Sewn with wrong side of fabric to outside of shirt”
“Not good quality fabric”
“Unfortunately, it was sewn with the wrong side of the material facing out”
“Not as pictured”
“Pricey,”
“Sleeves ma be longish for some”
Top return reasons
Common questions
- Is orange sweater profitable to sell on Amazon United States?
- The niche generates $93K/yr across 78 tracked products. 2 of 21 products launched in the last 360 days are still selling. 90-day search growth is -58.6%. Flapen's verdict: Skip it (42/100).
- How competitive is the orange sweater niche?
- 40 brands and 60 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in orange sweater?
- Top complaints mined from reviews: Thickness, Size-Overall, Color. The return rate is 14.6% — above our launch gate.
- When does demand for orange sweater peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 27.5× the quietest.
- What does it cost to enter the orange sweater niche?
- Listings span $10.42–$37.74; the average listing price is $24.11 (sweet spot $15–$100). The average incumbent carries 6,770 reviews — the moat a new listing must climb.